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Position Summary: Perforce Software is looking for a Web Optimization Specialist to join our team. The Web Optimization Specialist will focus on providing industry best practices, technology expertise, SEO, reporting for social scheduling/listening and conversion rate optimization for assigned brands. If you're detail-oriented and a fast learner with a love of data, you'll be a great fit for this role.
Responsibilities: - Collaborate with corporate marketing and business unit teams on social, conversion rate optimization, and SEO strategies, providing advice and assistance where needed to increase rankings, optimize the digital user journey, and increase inbound lead generation.
- Serve as subject matter expert for Perforce social scheduling and listening platforms.
- Analyze web performance metrics for social media strategies, conversion rate optimization (CRO,) and SEO.
- Perform regular audits and deliver data-driven insights to marketing teams.
- Manage web projects in Hive for assigned brands.
- Execute on social, CRO, and SEO projects as assigned.
- Collaborate with the web team on social, CRO & SEO needs to support the business units.
- Inform business unit teams on industry trends and changes in the socialmedia landscape.
- Assist in creating and maintaining documentation on best practices for social, CRO, and SEO.
Requirements: - Bachelors degree required
- 1-2 years of experience in Marketing
- Experience with web analytics tools preferred (e.g., Google Analytics, GA4, Google Search Console, MS Clarity, TrenDemon, Social Media Scheduling/Listening tools, etc )
- Strong organizational skills
- Proficient in Microsoft Office
- Detail Oriented
- Ability to work in a fast-paced environment and manage multiple projects simultaneously
$46,600 - $65,800 a year
Additionally, this position is eligible for benefits including, but not limited to, medical, dental, vision, retirement benefits, life insurance, wellness programs, total time off, and other employee perks that may be offered by Perforce from time to time. The actual offer will depend on a number of factors including, but not limited to, a candidate's education, skills, qualifications, depth of experience and other relevant business considerations. Perforce reserves the right to amend or modify employee perks and benefits at any time.
Come work with us. Our team members are valued for their contributions, introduced to new opportunities, and rewarded well. Perforce combines the experience and rewards of a start-up with the security of an established and privately held profitable company.
If you are passionate about the technology that impacts our day-to-day lives and want to work with talented and dedicated people across the globe, apply today.
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