Trade Marketing Manager

Rancho Cucamonga, California

E.S. Kluft & Company
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E.S. Kluft & Company


The Standard of Luxury and Comfort


We're seeking a highly qualified, collaborative, professional, knowledgeable, and results-driven Trade Marketing Manager to support our growing mattress manufacturing company.


Future employees will have the opportunity to join Health, Vision, Dental, and Life Insurance on the first of the month following the date of hire. We offer 10 holidays, vacation, sick pay, and 401k employer match


E.S. Kluft & Company is known for a long story of building only the best mattress in the U.S We are the company of choice for luxurious high-quality mattresses and want to be the employer of choice for your next career employment opportunity.


ESSENTIAL DUTIES AND RESPONSIBILITIES:


JOB PURPOSE

As a key member of the marketing team, the Trade Marketing Manager will lead all trade-related marketing initiatives to elevate the presence of our brands-Aireloom, Kluft, and Marshall-at retail. The Trade Marketing Manager ensures our brands are visually compelling and consistently represented at the point of sale, while also managing showrooms and trade fair participation across the U.S. and international markets. The ideal candidate has strong creativity, analytical skills, and a deep understanding of retail dynamics.


MAIN DUTIES & RESPONSIBILITIES


• Develop and implement trade marketing strategies aligned with brand and sales objectives, from conception to execution.


• Design and produce Point-of-purchase (POP) materials (e.g., labels, top of beds, posters, displays, etc.).


• Develop promotional tools to drive in-store sell-through.


• Design and implement brand store concepts that maintain a consistent visual identity across all retail channels.


• Plan, budget, and coordinate trade shows, including showroom design, production, installation, and logistics.


• Oversee the maintenance and presentation of the company showrooms.


• Support the company's network of retailers in their initiatives, providing them with the appropriate tools to ensure the correct presentation of our brands and products in stores.


• Collaborate with the other departments of the company to ensure the proper roll out of the POP materials and to maximize the number of "branded doors" globally.


• Conduct regular competitive audits and make recommendations to enhance in-store brand presence.


• Manage relationships with vendors (architects, contractors, POP vendors, etc.).


• Respond to marketing requests related to trade initiatives.


• Manage and optimize the Trade Marketing budget.


KPIs


• Net sales and gross margin.


• Quality and impact of trade fair presence.


• Number of retail locations fully updated with the latest POP assets.


• Efficiency in project delivery and adherence to budget.


DIRECT REPORT


• No direct reports.


QUALIFICATIONS


• University or technical degree.


• 5+ years of relevant experience in trade marketing, retail marketing, or visual merchandising.


• Strong project management skills and vendor coordination experience.


• Proficiency in Microsoft Office.


• Knowledge of Adobe Creative Suite and/or CAD tools is a plus.


• Excellent communication, organizational, and creative problem-solving skills.


• Ability to work in a small and lean organization, self-motivated, highlyorganized, team player, hands-on, multitask, result-oriented and adaptable to a lean, fast-paced environment.


WORKPLACE & TRAVEL


• Office in Rancho Cucamonga, with trips for meetings with vendors, clients, and exhibitions (10% to 20%).


Date Posted: 09 May 2025
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