Job Summary:
As the Store Manager, you will lead Cider's first-ever physical retail location, setting the standard for operational excellence, customer experience, and team leadership. This is a unique opportunity to be a key player in launching and establishing our brand in the U.S. market. You will manage day-to-day store operations, drive sales, and create an engaging environment that embodies Cider's mission and values.
Job Description:
Leadership & Team Management
- Recruit, hire, train, and retain a high-performing store team.
- Lead by example, fostering a culture of positivity, inclusivity, and collaboration.
- Conduct regular coaching sessions, performance evaluations, and team meetings.
Customer Experience
- Ensure the store delivers an exceptional and personalized shopping experience.
- Actively engage with customers to understand their needs and represent the Cider brand.
- Manage and resolve customer inquiries or complaints effectively and professionally.
Operations & Inventory Management
- Oversee all store operations, including opening/closing procedures, cash handling, and security.
- Ensure accurate inventory management, including receiving, stocking, and visual merchandising.
- Maintain a clean, organized, and visually appealing store environment.
Sales & Performance
- Drive store sales and achieve financial targets by analyzing key performance metrics (KPIs).
- Develop and implement strategies to increase foot traffic, conversion rates, and customer loyalty.
- Collaborate with the marketing team to plan and execute in-store promotions and events.
Reporting & Communication
- Prepare and present regular sales and operational reports to senior management.
- Act as a liaison between the corporate office and store team, providing feedback on customer insights and market trends.
Branding & Community Engagement
- Act as a brand ambassador, ensuring the store reflects Cider's unique identity and values.
- Collaborate with the marketing and social media teams to create shareable, on-brand in-store content.
- Plan and host community-building events, such as styling workshops, influencer meet-ups, and pop-ups.
- Build relationships with local influencers, bloggers, and other partners to enhance Cider's visibility in the NYC/Los Angeles market.
Social Media Integration
- Encourage customers to engage with Cider on social media by creating Instagram-worthy moments in-store.
- Monitor and share customer feedback from social channels to the corporate team.
Job Requirements:
- 3-5 years of retail management experience, preferably in fast fashion or lifestyle brands.
- Proven ability to inspire and lead a team in a dynamic retail environment.
- Strong understanding of retail operations, including POS systems, inventory management, and loss prevention.
- Comfortable working in a fast-paced environment with a start-up mindset.
- Familiarity with retail technology tools and social media platforms.
- Passion for delivering outstanding customer experiences.
- Excellent verbal and written communication skills. Chinese language skill is a plus.