About TuMeke
TuMeke Ergonomics is a fast-growing SaaS company on a mission to make workplaces safer and more efficient through AI-powered ergonomic assessments. Our platform helps safety and operations teams identify injury risks, improve worker well-being, and drive productivity-without the need for wearables or manual analysis.
To support this mission, we're looking for a Sr. Manager, Demand Generation to own and drive customer acquisition, engagement, and retention strategies. If you thrive in fast-paced startup environments and love experimenting with data-driven marketing to fuel growth, we want to hear from you.
Compensation range is for this position $160-$180k per year. Preference to Bay Area candidates willing to work from our San Mateo office twice per week. Pacific timezone required.
What'll You Do
Performance Marketing - Manage and optimize paid campaigns (LinkedIn, Google Ads, etc.) to build brand awareness and cost-effective inbound engagement.
Product-Led Growth - Implement strategies to increase free trials and product adoption.
Demand Generation - Develop and execute integrated, multi-channel campaigns (paid, organic, ABM, SEO, content, email, events) to build qualified pipeline.
Conversion Optimization - Optimize website, landing pages, and nurturing flows to maximize conversions.
Content & Thought Leadership - Collaborate with customer success and evangelists to develop and promote case studies, blog posts, and webinars.
Marketing Automation & CRM - Leverage HubSpot to automate email workflows, segment audiences, and track campaign performance.
Analytics & Reporting - Continuously analyze marketing performance, report on KPIs, and monitor conversion rates and each stage of the sales process.
About You
- 7+ years of experience in a demand, growth, or digital marketing role at a B2B SaaS company, preferably early-stage.
- Deep experience in performance marketing (Paid Search, Paid Social), and organic growth strategies (SEO, LLMs).
- Hands-on proficiency with marketing automation and CRM software (Hubspot), as well as other platforms for campaign execution and analysis (Webflow, Zoom Webinar, SEMrush, etc.)
- Data-driven mindset with a deep understanding of A/B testing, funnel optimization, and analytics (Google Analytics, Looker, etc.).
- Ability to craft compelling messaging and campaigns tailored to enterprise buyers, safety managers, HR leaders, and operations executives.
- Experience with ABM (Account-Based Marketing) and personalized outbound strategies is a plus.
- Skilled at managing multiple projects simultaneously, collaborating across functions, and maintaining focus on objectives.
- Self-driven with a propensity to get stuff done. Proactively resolve or escalate issues to ensure campaign delivery goals are met.
- Collaborative team member with excellent communication and interpersonal skills.
Why Join TuMeke?
- Be part of a mission-driven team making workplaces safer and healthier.
- Opportunity to shape the growth marketing function from the ground up.
- Fast-growing company with a cutting-edge AI-powered product.
- Competitive compensation package.
- Excellent Medical, Dental, and Vision health benefits.
- 401k (100% company match on first 3%, then 50% of contributions from 3% to 5%).
- 3 weeks of paid vacation.