Sr Director

Detroit, Michigan

24 Seven Talent
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Senior Director, Social Media & Branded Content
Location: Remote
Duration: 4- months (coverage for maternity leave)

Our client, in the financial services and technology space, is looking for a forward-thinking, creative leader to take the reins of their social media and branded content efforts. As Senior Director, Social Media & Branded Content, you'll shape their voice across platforms, lead a talented team, and build meaningful connections with audiences-internally and externally. If you're a strategic storyteller who lives and breathes social, we want to meet you.

You Will:

• Drive the brand's social presence-organic, paid, and influencer-driven-across all major platforms.

• Develop and lead social and branded content strategy from concept to execution, ensuring it aligns with business priorities and brand identity.

• Oversee influencer partnerships and external agencies to co-create compelling, on-brand content.

• Partner with customer service and PR to manage engagement, respond to issues, and turn feedback into opportunity.

• Collaborate across teams to ensure content supports business goals, amplifies key campaigns, and elevates executive visibility.

• Leverage analytics to monitor performance, fine-tune strategy, and drive growth.

• Stay ahead of emerging social trends, platform updates, and content formats to keep us innovative and culturally relevant.

• Mentor a high-performing team, fostering creativity, accountability, and collaboration.

You Have:

• 10+ years in marketing, social media, and content, with at least 5 years in a leadership role.

• Deep experience in social strategy, community building, and content development (visual and written).

• Strong grasp of analytics tools, content management systems, and platform-specific best practices.

• Proven ability to grow audiences, craft compelling narratives, and lead cross-functional initiatives.

• Experience managing crises and shaping reputation through social channels.

• Collaborative mindset with exceptional communication and presentation skills.

• A pulse on pop culture, emerging tech, and the evolving social media landscape.
Date Posted: 13 April 2025
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