Net2Source is looking for a dynamic and results-driven Social Media Representative for the Dubai region with expertise in website management, social media management, Account-Based Marketing, and Performance Marketing. This role is pivotal in enhancing our digital presence and driving B2B lead generation across various platforms.
Job Location: Onsite from Noida
Key Responsibilities:
Website Management:
- Optimize website and target pages to increase organic traffic and improve search engine ranking positions (SERP).
- Focus on generating qualified B2B leads through effective SEO strategies.
Campaign Strategy & Management:
- Develop and manage Search and Display campaigns tailored to the GCC market.
- Implement brand-building strategies and customer acquisition tactics using a mix of content, display advertising, video, mobile, and email marketing.
Digital Campaign Execution:
- Oversee daily operations for digital campaigns on platforms including LinkedIn, Google Ads, Adroll, Facebook, and MailChimp.
- Collaborate with a creative agency for media buying and the production of print and digital ads.
Performance Measurement:
- Utilize web tools such as Google Analytics 4 (GA4), SEMrush, and Google Search Console to track and analyze the performance of digital marketing initiatives.
- Adjust strategies based on data insights to optimize campaign effectiveness.
Social Media Management:
- Manage and enhance our presence across various social media platforms.
- Create engaging online content including editorials, blogs, and social posts in collaboration with the E-commerce, Operations, and PR teams.
Qualifications:
- Proven experience in social media management and digital marketing.
- Strong knowledge of SEO principles and best practices.
- Familiarity with performance marketing and account-based marketing strategies.
- Experience using analytical tools (GA4, SEMrush, Search Console).
- Excellent writing and communication skills.
- Ability to work collaboratively with cross-functional teams.
- Creative mindset with attention to detail.