Title: Marketing Specialist - Social Media Community Manager
Location: Charlotte, NC / Detroit, MI / Lewisville, TX / Jacksonville, FL
Note: This is a W2 contract role - C2C and 3 rd party candidates will NOT be considered
We are seeking a Brand Engagement Specialist to support day-to-day proactive, reactive engagement, and surprise & delight efforts on all brand social platforms. The ideal candidate should be extremely detail oriented with a passion for social media.
Position Qualifications:
- 1+ year(s) of experience in community management or a related field, with a track record of successfully building and engaging online communities
- A passion for social media, with high proficiency across all social media platforms, including Instagram, TikTok, Threads, LinkedIn, etc.
- Proficiency in social media community management, monitoring, and management tools, with a keen understanding of social media trends and best practices; experience with Sprinklr preferred
- Ability to identify moments on social media to create meaningful, personalized experiences that exceed expectations and build brand loyalty; experience monitoring social media platforms to stay abreast on social trends
- Experience with Surprise and Delight marketing
- Strong skills with Microsoft Office applications (Excel, Access, PowerPoint)
- Strong analytical skills to measure and optimize engagement strategies (reactive/proactive)
- Excellent communication skills, both written and verbal, with the ability to tailor messaging to diverse audiences and platforms
- Strong organizational skills, with the ability to manage multiple priorities and deadlines effectively
- Demonstrated problem-solving abilities, with a proactive approach to addressing challenges and finding solutions with a sense of urgency
- Ability to work independently with a quick turnaround
- Ability to build and maintain brand's online communities by initiating meaningful interactions and fostering brand love preferred
- Ability to promptly and proactively insert the brand in trending moments, and brand banter through engagement preferred
- Ability to pay attention to detail in all aspects of community management, ensuring accuracy and consistency in messaging and interactions preferred
- Skilled in tasks prioritization and an understanding of when to escalate issues and when to address them independently to maintain community satisfaction preferred
- A Bachelor's Degree in a relevant field preferred
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