Social Media Lead

Job Description
Job Description

Classification: Part Time, Hourly, Non- Exempt

Ideal Work Schedule (subject to change): 18 Hours

• Sunday: 8:00am-3:00pm (30 min break)

• Monday: 9:00am-3:30pm (30 min break)

• Tuesday: 9:00am-3:30pm (30 min break)

Job Overview:

The Social Media Manager will be responsible for managing and growing Redemption's social media presence across multiple platforms. This includes developing and executing content strategies, engaging with the audience, and analyzing performance metrics to boost brand awareness and drive engagement.

Key Responsibilities:

• Content Creation & Management: Develop, schedule, and publish engaging content across social media platforms, ensuring consistency with the brand voice and objectives.

• Community Engagement: Respond to comments, messages, and mentions in a timely manner, cultivating relationships with followers.

• Analytics & Reporting: Track and analyze social media performance, providing actionable insights and recommendations for improvement.

• Campaign Execution: Plan and implement social media campaigns, including product launches, promotions, and collaborations.

• Trend Monitoring: Stay current on social media trends, platform updates, and industry best practices to maintain effective strategies.

• Collaboration: Work closely with the video team, graphic designers, and other departments to produce high-quality content.

• Brand Growth: Develop and implement strategies to increase followers, engagement, and overall brand visibility.

• Strong Leadership: Cultivate and grow a volunteer team while providing clear direction and fostering cohesion.

• Content Creation: Oversee the entire content creation process, from ideation to capture, editing, and upload, ensuring high-quality output.

Requirements

Qualifications & Skills:

• Proven experience in social media management, content creation, and digital marketing.

• Strong knowledge of platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, LinkTree, and emerging social channels.

• Excellent writing, communication, and creative skills.

• Proficiency with social media analytics tools and scheduling platforms.

• Ability to adapt quickly to changing trends and platform algorithms.

• Strong organizational skills, capable of managing multiple projects simultaneously.

Preferred Qualifications:

• Experience with video content creation, editing, and working with a creative team.

• Familiarity with paid advertising on social media platforms.

• Proficiency in Adobe, Dropbox, and Asana software/project management tools.

Benefits

Covid Pay
Front loaded Sick Pay
Paid Staff Appreciation Day's