Position: Social Media Director (or Social Media Manager, based on experience)
About Us
At Friends of Animals, we are dedicated to advocating for the rights of nonhuman animals, free-living and domestic. Our goal is to free animals from cruelty and institutionalized exploitation around the world.
Our work is driven by passion, activism, and a deep commitment to making a meaningful impact. We're searching for a visionary Social Media Director/Manager to strategically lead our digital presence and elevate our mission's visibility and engagement.
The Role
As our Social Media Director/Manager, you will:
- Develop and implement innovative social media strategies to increase brand awareness, drive engagement, and mobilize supporters in alignment with our mission.
- Use data analysis and performance metrics to inform decisions, optimize strategies, and identify new opportunities to strengthen our digital presence.
- Lead the development of storytelling initiatives to inspire activism/action among our audiences.
- Oversee the management of social media strategies, ad usage and cross-functional collaborations to achieve impactful results.
- Stay ahead of trends, platforms, and best practices to keep our strategies innovative and effective.
What We're Looking For
- Proven expertise in developing and executing comprehensive social media strategies, ideally within a nonprofit or mission-driven organization.
- Exceptional analytical skills with proficiency in leveraging data to drive strategic decisions and measure success.
- Expertise in content creation, audience engagement, and storytelling for digital platforms. Ideally, you'll be experienced across the whole spectrum - WordPress, Facebook, Instagram/Reals/Threads, X, TikTok, BlueSky, Mastodon, Email Campaigns, LinkedIn, etc.
- An aptitude for creating captivating copy to be utilized across digital platforms.
- Passion for our mission and a deep understanding of how to connect with audiences in meaningful ways.
- Adherence to a fully vegan lifestyle is highly preferred.
- This role is on site at our Headquarters in Darien, Connecticut.
Why Join Us?
- You will be at the forefront of advancing a mission that drives real, positive change for animals everywhere.
- You will collaborate with a dedicated, mission-oriented team in a supportive and inclusive environment.
- You will enjoy competitive nonprofit compensation and ample opportunities for growth and development.
We'd love to hear from you.