Come join our family and work in one of the most beautiful and fastest growing Toyota stores in the entire Southeast.About Us: Southern 441 Toyota, a fast-growing, state-of-the-art dealership focused on customer satisfaction and high-quality service, is seeking a
Social Media Coordinator to join our dynamic team. In this role, you will be responsible for managing our social media presence, creating engaging content, and connecting with our customers online to enhance our brand visibility.
At Southern 441 Toyota, we're dedicated to nurturing the potential of our team members. As a Social Media Coordinator, you'll have the opportunity to learn and grow in a fast-paced environment while collaborating with our marketing team.
If you're looking for a vibrant workplace with opportunities for growth and advancement, Southern 441 Toyota is the perfect place to start your career in social media.
Job Description: As a Social Media Coordinator, you will work closely with our Southern 441 Toyota team to create engaging content and manage our dealership's presence across various social media platforms. You will be responsible for developing and executing strategies to effectively engage our target audience on TikTok, Snapchat, Instagram, and Facebook by creating compelling content and enhance our brand presence on those platforms. You will have the opportunity to contribute creative ideas, gain hands-on experience, and learn about digital marketing strategies within the automotive industry.
Responsibilities: - Assist in developing and implementing social media content calendars aligned with dealership goals and promotions.
- Create and curate high-quality, visually appealing content for social media platforms, including TikTok, Snapchat, Facebook, Instagram, Twitter, LinkedIn, and YouTube.
- Monitor and respond to comments, messages, and inquiries across social media channels in a timely and professional manner.
- Conduct research on industry trends, competitor activities, and audience preferences to optimize social media strategies.
- Collaborate with the marketing team to brainstorm and execute creative campaigns, contests, and promotions to increase engagement and drive traffic to dealership websites.
- Utilize analytics tools to track and analyze key performance metrics, such as reach, engagement, and conversion rates, and generate reports to measure the effectiveness of social media efforts.
- Stay up to date with social media best practices, emerging platforms, and algorithm changes, and provide recommendations for continuous improvement.
Qualifications:
- Currently enrolled in an associate or bachelor's degree program in Marketing, Communications, Business, or related field (preferred).
- Strong passion for social media marketing and digital content creation.
- Excellent written and verbal communication skills, with attention to detail and accuracy.
- Proficiency in using social media platforms and scheduling tools (e.g., Facebook Business Manager, Instagram Insights, Hootsuite).
- Basic knowledge of graphic design principles and photo/video editing software (e.g., Adobe Photoshop, Canva, Adobe Premiere Pro) is a plus.
- Ability to work independently and collaboratively in a fast-paced environment, prioritize tasks, and meet deadlines.
- Enthusiasm for the automotive industry and willingness to learn about dealership operations and products.
What's in it for you? - Hands-on experience in social media marketing within the automotive industry.
- Mentorship and guidance from experienced marketing professionals.
- Opportunity to build a professional portfolio and expand your network.
- Flexible schedule and possibility for remote work arrangements.
How to Apply: Please submit your resume and a brief cover letter outlining your interest in the position and relevant experience to Chad Hoover, Director of Fixed Operations at .