Apollo Interactive is seeking an outgoing, data driven, and detail oriented Senior Partner Marketing Manager to join our Los Angeles (El Segundo) office. This is a full-time position. As Senior Partner Marketing Manager, you will be part of our lead generation team and will oversee our affiliate traffic and inbound call sourcing efforts - managing existing relationships, developing new partnerships, tracking campaign performance and optimizing campaigns for both quality and profitability.
Ideal candidates will be organized, methodical, quick learners, team players, possess great communication and negotiation skills, and have at least three years of experience in digital marketing, with at least one year in lead generation. Applicants must be motivated, professional and have excellent time management skills. Proficiency in Microsoft Excel is a must as data will be analyzed for information regarding campaign trends, optimization of traffic and scaling of volume to maximize revenue.
Responsibilities include:
- Identify, evaluate and recruit new partners to expand our network
- Negotiate deal points and terms during contracting phase
- Build and nurture strong, long-term relationships with partners, providing them with the resources and support to maximize performance
- Project manage technical integration and onboarding process
- Develop and implement effective affiliate marketing strategies to drive traffic, conversions, and revenue.
- Oversee campaigns from inception to completion, ensuring all assets, tracking links, and reporting are set up for success.
- Monitor performance, analyze key metrics (such as calls, leads, ROI), and report insights to optimize partner strategy.
- Regularly update bids/pricing to maximize both profit and quality
- Continuously optimize campaigns by A/B testing offers, creatives, landing pages, and other components to improve partner marketing effectiveness.
- Act as main point of contact for partners
- Ensure that all partner campaigns comply with company guidelines and industry regulations.
- Stay updated with industry trends, affiliate marketing best practices, and emerging technologies to keep our program competitive.
- Provide guidance regarding specific tasks and inquiries from team members
- Audit, review and analyze reports for accuracy and potential optimizations
- Recommend campaign optimizations to meet objectives and performance goals
- Maintain level of familiarity with all aspects of accounts - including marketing methods
- Uphold and execute compliance documentation and procedures
- Attend conferences and events to recruit new partners and meet with existing partners
Qualifications:
- Bachelor's degree from 4-year university required
- Minimum three years of digital marketing and at least one year of lead generation experience is required
- Familiarity with insurance and financial service industries is a must
- Proficient knowledge of email marketing, pay per call, affiliate marketing and programmatic advertising
- Experience with call tracking and real-time bidding platforms such as Invoca and Ringba is preferred
- Proven track record of managing and growing successful affiliate marketing programs.
- Strong knowledge of affiliate marketing platforms, tracking tools, and reporting systems
- Excellent communication and negotiation skills with the ability to build and maintain strong relationships with external partners.
- Analytical mindset with experience in data-driven decision-making.
- Strong project management skills and the ability to manage multiple campaigns and deadlines.
- Self-motivated, results-oriented, and highly organized with attention to detail.
Benefits:
- Annual salary and performance review
- Medical, dental and vision benefits
- 401(K) plan with company matching
- Flexible spending account (FSA)
- Hybrid work environment
Only resumes with a cover letter stating your interest will be considered. Please list your salary requirements. Email resumes to