A Little Bit About Diamond C:
Founded in 1985, with headquarters in Mt. Pleasant, Texas, Diamond C Trailers is a family owned and operated business offering a robust lineup of innovative, feature-rich trailers, ranging from utility and car- hauler models to dump trailers and gooseneck models for heavy-duty equipment/machinery. Trailers are distributed throughout a vast network of approximately 200 Diamond C dealer partners, strategically placed across North America. Equally important as the products we sell are the values upon which we've built our business. The cornerstone of Diamond C is traditional family morals, including honesty, respect, humility, and integrity. We are a mission-driven company, and our purpose is to fuel the growth and success of DC team members, our customers, and our community abroad.
About the Position: Senior Director of Sales Excellence
Diamond C Trailers is seeking a seasoned, humble, and results-driven Senior Director of Sales Excellence to build and lead a world-class sales operations function. This leader will act as a strategic partner to sales, marketing, and executive leadership-translating vision into action through data, insights, and customer-centric strategies. The role reports to the Executive VP Sales and Marketing and is based in Mt. Pleasant, Texas, with travel as needed.
Key Responsibilities:
- Design, lead, and manage comprehensive sales forecasting, planning, and budgeting processes aligned with company growth targets.
- Build and execute a strategic roadmap for sales operations, including process improvement, technology integration, and organizational design.
- Partner cross-functionally (Sales, Marketing, Finance/FP&A, CTO) to ensure seamless planning, reporting, and technology alignment.
- Drive continuous improvement in sales processes, tools, and methodologies; lead change management efforts to support adoption.
- Implement and optimize sales enablement tools, with clear business cases and ROI analysis.
- Define and report on KPIs, performance dashboards, and actionable metrics to support data-driven decisions.
- Translate data insights into compelling executive presentations and sales playbooks.
- Own the design, modeling, and execution of sales incentive and compensation plans.
- Lead industry and competitive analysis to inform sales strategies and go-to-market initiatives.
- Stay informed on market trends, commercial excellence practices, and relevant industry developments.
Qualifications:
- Bachelor's degree required; MBA or advanced degree preferred.
- 5+ years of experience in sales operations, business planning, or enablement roles with proven enterprise-wide impact.
- Experience in forecasting, planning, budgeting, and sales compensation plan design (minimum 2 years).
- Strong strategic and analytical skills, with proficiency in Excel, Power BI, Tableau, or similar tools.
- Proven ability to lead through ambiguity, drive alignment, and manage cross-functional initiatives.
- Exceptional executive communication and storytelling skills-able to simplify complex data into clear narratives.
- Experience implementing sales technologies and tools; project management or process improvement certification a plus.
- Preferred: M&A due diligence experience, prior sales team leadership, channel/go-to-market strategy experience.
What Sets You Apart:
- You lead with humility, build trust, and empower those around you.
- You're a builder and problem solver who thrives in dynamic, fast-paced environments.
- You bring energy, empathy, and strategic rigor to everything you do.
- You have a passion for translating vision into execution-and data into action.
We encourage and welcome applicants with any and all backgrounds, experiences, abilities, and competencies. All decisions regarding hiring, promotion, discipline, and discharge are based on qualifications, merit, and the needs of the business. We are an equal opportunity employer.