Senior Cybersecurity Product Marketing Manager - Data Security Platform
Washington, DC
About Virtru:
Virtru is a leading data protection provider backed by some of the foremost venture capital firms in Silicon Valley and the Mid-Atlantic region. Today, more than ever, data demands respect, and that's why Virtru is committed to changing the rules for data privacy. At Virtru, we equip our customers to take granular control of their data-everywhere it's shared-through end-to-end encryption for Google, Microsoft, and other data sharing platforms.
At Virtru, our motto is "Respect the people. Respect the data." Respecting data to us means keeping it secure and protected at all times across its entire lifecycle.
Working at Virtru, you'll be inspired by colleagues who are passionate about the work they do. We are dedicated to creating an atmosphere that sparks creativity, connection, and professional growth while empowering each other to do our best work.
Compensation: $150,000-185,000/year
About the Role
We seek a visionary Cybersecurity Product Marketing Leader to define and drive our go-to-market strategy for our mission-critical Data Security Platform. This isn't about executing a pre-defined playbook-you'll create that playbook, shaping positioning and thought leadership for technology that protects sensitive data across Fortune 500 companies and government agencies.
Virtru is a remote-first company, and we welcome candidates who live anywhere within the continental United States to apply.
What You Will Be Doing
- Market Insights: Create strategic insights into how we can impact potential customers.
- Strategic Positioning: Develop product positioning and messaging that differentiates our data security solutions in the crowded cybersecurity landscape.
- Commercial Readiness: Serve as a critical liaison between Product, Sales, and Marketing to ensure seamless product strategy execution.
- Technical Engagement: Develop strategies to drive adoption and engagement within technical communities.
- Content Creation: Design and manage ongoing enablement initiatives that equip Sales and channel partners with up-to-date tools and messaging.
- Assess Competitive Landscape: Oversee the monitoring and operational reporting of the competitive landscape.
Required Qualifications and Experience
- Cybersecurity Product Marketing Experience: 8+ years of product marketing leadership in enterprise-grade security or data protection solutions.
- Technical-Business Translation: Proven ability to bridge complex security concepts for diverse audiences.
- Technical Security Knowledge: Strong understanding of enterprise security architecture and data protection models.
- Developer Marketing Experience: Technical aptitude with experience developing API/developer-focused marketing strategies.
- Strategic Go-to-Market Leadership: Successful execution of 8+ large-scale software product launches.
- Competitive Positioning: Demonstrated ability to create differentiated value propositions and messaging.
- Sales Enablement Excellence: Experience building comprehensive technical sales tools.
- Content Creation & Storytelling: Outstanding communication capabilities across various formats.
- Analytical Mindset: Strong orientation to data-driven decision-making.
- Competitive Intelligence: Experience monitoring security market trends.
Education
- Bachelor's Degree in Business, Marketing, Computer Science, or related field.
- Preferred: Certification in the Pragmatic Marketing Framework or other relevant security certifications.
What We Offer
- Competitive compensation package based on experience.
- Comprehensive benefits including medical, dental, and vision insurance.
- 401(k) matching program.
- Flexible PTO policy.
- Remote-first culture with strong work-life balance.
- Opportunity to shape security solutions used by thousands of organizations globally.
Virtru is committed to building an inclusive environment for people of all backgrounds, and everyone is encouraged to apply. Are you ready to help shape the future of data security? Join our mission to protect the world's most sensitive information - apply today.
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