Sales & Events Manager

The Allison Inn & Spa is Oregon Wine Country's premier full-service luxury resort, nestled in the heart of the Willamette Valley.

Meetings & Events at The Allison Inn & Spa offer refined, dedicated event spaces in our west wing. Reflecting the rich bounty of the Willamette Valley, our experienced culinary team at JORY provides a variety of elegant, seasonal catering options tailored to enhance every occasion.

At The Allison, our core philosophy is a commitment to excellence in all that we do. We are a passionate, empowered team inspired by the beauty and warmth of our surroundings and community. We are genuinely dedicated to delivering world-class service and creating meaningful, lasting memories for our guests. Join us in our pursuit of excellence.

Duties and Responsibilities

Sales & Client Relations

• Deliver an authentic and engaging sales experience, coordinating all aspects of events from initial inquiry to final execution.
• Qualify high volumes of inquiries, create and present proposals, and finalize group room and catering contracts with accuracy and attention to detail.
• Collaborate closely with the Sales & Events team, Banquet Management, and the Culinary team to ensure seamless event execution.
• Cultivate strong internal partnerships and maintain respect for the roles of banquet and culinary staff.
• Meet and exceed sales targets through proactive outreach, client development, strategic planning, and market analysis.
• Maintain accurate records of client activities and correspondence within the Sales & Events database.
• Provide weekly reports on sales activities, achievements, and market insights, adjusting strategies as needed.
• Generate new business by conducting outside sales calls and attending industry trade shows, promotional events, and networking functions.
• Lead site tours and deliver compelling presentations to prospective clients.
• Respond to RFPs within 24 hours.
• Demonstrate expertise in client negotiation, contract terms, and competitive differentiation.

Event Management

• Manage all aspects of event planning, including room block coordination, menu selection, meeting setup, décor, AV needs, and more.
• Act as a liaison between the client and operational departments to ensure flawless execution.
• Maintain thorough knowledge of operational workflows and requirements.
• Monitor client satisfaction throughout the planning and execution process.
• Prepare and distribute event documentation, including Banquet Event Orders, Resumes, and floor plans.
• Conduct interdepartmental meetings to ensure alignment on event execution.
• Foster long-term client relationships and generate repeat business.

Qualifications and Requirements

• Minimum of 3 years' experience in event sales within a luxury or upscale environment.
• Passion for food, wine, and hospitality.
• Self-motivated with a creative, solutions-focused mindset.
• Proven ability to meet or exceed sales goals with strong time management and organizational skills.
• Expertise in sales strategy, event planning, and negotiation.
• Strong financial acumen with experience in forecasting, revenue management, billing, and post-event reconciliation.
• Exceptional interpersonal skills and ability to maintain positive relationships with clients and internal teams.
• Clear understanding of hotel operations, event logistics, and industry standards.
• Strong written and verbal communication skills; detail-oriented and able to manage multiple events simultaneously in a fast-paced environment.
• Knowledge of the Willamette Valley wine region and the ability to promote local experiences.
• Proficiency in client research and awareness of industry trends.
• Experience with Delphi, Maestro, or other property management/sales systems is a plus.
• Background in group room sales and hotel operations is advantageous.

Additional Requirements

• Flexible schedule including evenings, weekends, and holidays as needed.
• Ability to travel regionally for client visits, events, and networking opportunities.
• Commitment to providing exceptional guest service with a positive, enthusiastic attitude.
• Ability to pass a background check.