Sales and Marketing Coordinator

Job Description Job Description

Position Overview

The Sales and Marketing Coordinator will bridge the gap between sales and marketing, ensuring seamless execution of marketing campaigns while supporting the sales team with lead generation, client outreach, and CRM management. The ideal candidate has a blend of creativity, organization, and a data-driven approach to optimizing marketing efforts.

Key Responsibilities

Marketing Support:

Develop and execute marketing campaigns (email, social media, digital ads) to generate leads for PCS's IT services.

Maintain and update the company website with relevant content, promotions, and blog articles.

Manage PCS Florida's social media presence, including LinkedIn, Facebook, and other relevant platforms.

Assist in content creation, including case studies, blog posts, email newsletters, and client success stories.

Organize and promote company events, webinars, and networking opportunities.

Analyze marketing data (campaign performance, website traffic, social engagement) to improve effectiveness.

Sales Support:

Research and identify potential business leads and target industries for PCS's IT solutions.

Manage the CRM (HubSpot), track leads, and assist with follow-ups to support the sales team.

Develop and maintain sales materials, including presentations, proposals, and one-pagers.

Coordinate email and phone outreach to schedule sales meetings with prospective clients.

Monitor and report on key sales and marketing performance metrics.

Assist with client onboarding and nurturing relationships to improve retention.

Required Qualifications:

1-3 years of experience in marketing, sales support, or a related role.

Strong knowledge of digital marketing tools (HubSpot, Constant Contact, Google Analytics, LinkedIn Ads, etc.).

Experience with CRM platforms (HubSpot or similar).

Excellent written and verbal communication skills.

Strong organizational skills and ability to manage multiple projects.

Knowledge of IT services, cybersecurity, or technology industry preferred but not required.

A basic understanding of SEO, PPC, and website management is a plus.

Company Description

About PCS Florida

At PCS Florida, we are dedicated to providing top-notch managed IT services and solutions to businesses of all sizes, through our 24/7 Technology services and support.

Our goal is to simplify your technology infrastructure, enhance your productivity, and secure your digital assets so that you can focus on what you do best to grow your business.

In addition to our Managed IT services and 24/7 LiveLine IT support, PCS delivers a wide range of technology solutions including but not limited to:

Project-Based IT
Rapid Response IT
Virtual CIO
Azure and AWS Cloud Services
Office 365
Server Management
Network Management
Server Virtualization
Data Backups
Critical Incident Response

Company Description About PCS Florida

At PCS Florida, we are dedicated to providing top-notch managed IT services and solutions to businesses of all sizes, through our 24/7 Technology services and support.

Our goal is to simplify your technology infrastructure, enhance your productivity, and secure your digital assets so that you can focus on what you do best to grow your business.

In addition to our Managed IT services and 24/7 LiveLine IT support, PCS delivers a wide range of technology solutions including but not limited to:

Project-Based IT
Rapid Response IT
Virtual CIO
Azure and AWS Cloud Services
Office 365
Server Management
Network Management
Server Virtualization
Data Backups
Critical Incident Response