Regional Director of Sales and Marketing

Join Our Team as a Regional Director of Sales and Marketing.

Are you a dynamic, results-driven sales leader passionate about helping senior living communities grow and thrive? Health Dimensions Group is seeking a Regional Director of Sales and Marketing to lead strategic growth initiatives, strengthen referral relationships, and support census development across our managed communities. If you're ready to make a meaningful impact through innovative sales strategy and leadership, we want YOU on our team.

At Health Dimensions Group we're all about making lives better-whether it's for our residents, clients, or the incredible people who work with us (that's you.). We believe in the power of hospitality, stewardship, integrity, respect, and humor , and we bring those values to life every single day.

Now, let's talk about YOU and why you'll love this role:

What You'll Do (AKA: Your Superpowers )

Drive Strategic Sales Initiatives:

• Develop and execute sales and marketing plans for managed communities (MCs), including short- and long-term occupancy strategies.
• Identify opportunities to launch new service lines, programs, or renovations and design corresponding sales strategies.
• Create and maintain a sales and marketing scorecard to track progress and drive performance.

Cultivate High-Impact Partnerships:

• Establish and nurture relationships with hospital systems, home health, hospice, and post-acute care partners in each market.
• Represent HDG and the communities at public relations events, referral meetings, and marketing initiatives.

Coach & Support Community Sales Teams:

• Mentor and train on-site Sales, Marketing, and Admissions staff, reinforcing best practices and sales systems.
• Implement consistent sales processes and toolkits, including referrals, admission workflows, and Medicare/managed care meetings.

Lead Community Onboarding & Transitions:

• Oversee the development and execution of marketing plans during new community onboarding, supporting proforma occupancy goals.
• Partner with corporate marketing and communications teams to align messaging and digital presence with community branding.

Monitor Market Trends & Performance:

• Evaluate payer mix, referral relationships, and local market dynamics to inform community-specific strategies.
• Track key metrics and adapt strategies to ensure growth in occupancy and resident engagement.

What You Bring to the Table (Besides Your Drive to Build Relationships )

Education & Experience:

• Bachelor's degree in Healthcare Management, Marketing, or a related field.
• Minimum 5 years of sales and marketing experience in senior care or senior living operations.
• Experience in launching or supporting new business lines and services.

Strategic & Operational Expertise:

• Strong knowledge of healthcare operations and managed care/PPO environments.
• Proven ability to analyze sales performance, develop strategy, and adjust plans to meet goals.

Communication & Influence:

• Excellent verbal, written, and interpersonal communication skills.
• Ability to influence and coach sales professionals at various levels and drive measurable results.

Adaptability & Collaboration:

• Ability to work well under pressure, manage multiple projects, and meet deadlines in a fast-paced environment.
• Skilled at building positive relationships across cross-functional teams and stakeholders.

Travel Requirement:

• Willingness and ability to travel 50-75% of the time to support regional initiatives and community development.

Perks & Benefits (Because You Deserve It.)

401(k) retirement savings
Paid time off & volunteer time off
Medical, dental, and vision coverage

Flexible work schedules
Tuition reimbursement & professional development
Pet insurance & adoption assistance

Join Our Team - Here's How the Process Works:

1. Apply Online: Take the first step by submitting your application.
2. Screening: If we think you're a great fit, a recruiter will reach out within 3-5 business days to chat.
3. First Interview: Let's connect. You'll have a video interview with our hiring manager.
4. Personality Assessment: Show us what makes you by completing a quick personality test.
5. Skill Testing: Ready to shine? Depending on the role, you'll demonstrate your skills through some fun, job-related challenges.
6. Final Interview: If we're all impressed, we'll invite you for a final interview with the team you'll be working with-either on-site at one of our communities or at our corporate office.
7. The Decision: After the final interview, we'll share feedback and, if we're a perfect match, extend a job offer.

Health Dimensions Group is an Equal Opportunity Employer.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.