We are seeking a proactive and dynamic PR Executive to join a premier public relations agency based in Mumbai, specializing in strategic communication and brand positioning. Known for its fashion PR expertise, the agency connects brands with influential celebrities and trend-setting influencers. The agency offers tailored PR solutions designed to enhance brand visibility and engagement through innovative strategies and targeted placements.
Job Summary:
Position: PR Executive
Location: Mumbai
Experience: 1 year of experience in public relations, preferably within the fashion industry. This role focuses on celebrity and influencer placements, requiring a creative mindset and excellent organizational skills.
Job Summary
We are seeking dynamic and detail-oriented individuals to join our Influencer Relations team. This role involves building relationships with influencers. The ideal candidates will have a keen eye for fashion, excellent organizational skills, and a passion for building strong relationships within the fashion industry.
Key Responsibilities:
1. Facilitating Sourcing Requests:
- Identify and coordinate clients' outfits, jewellery, accessories, and shoes for influencer/celebrity collaborations.
- Maintain a comprehensive database of influencers/celebrity stylists.
- Ensure timely delivery of fashion items to influencers.
2. Influencer Coordination:
- Build and maintain relationships with influencers and their styling/management teams.
- Understand celebrity/ influencers' personal styles and preferences to provide tailored recommendations.
3. Campaign Management:
- Collaborate with internal teams to develop and execute influencer campaigns.
- Track and manage inventory of clients' products used in campaigns.
- Ensure all collaborations align with brand guidelines and campaign objectives.
4. Trend Analysis:
- Stay up-to-date with fashion trends and industry news.
- Provide insights and recommendations to the team based on trend analysis.
5. Other Tasks:
- Manage deliverables with influencers.
- Prepare reports on the performance and reach of influencer/celebrity collaborations.
- Handle logistical issues that arise during the sourcing and delivery process.
Qualifications:
- Bachelor's degree in Fashion, Marketing, Communications, or a related field.
- 1 year of work experience in fashion PR, influencer marketing, or a related role
- Strong knowledge of current fashion trends and brands.
- Excellent organizational and multitasking abilities.
- Outstanding communication and interpersonal skills.
- Proficiency in Microsoft Office Suite and social media platforms.
- Ability to work in a fast-paced environment and meet tight deadlines.
If you are passionate about fashion and have a knack for building influential relationships, we would love to hear from you. Apply now to join our team and help shape the future of fashion influencer collaborations.