About XILO
XILO is a fast-growing Vertical AI company transforming how insurance is marketed, sold, and serviced. Recently backed by a top-tier Series A, we're building the first platform that combines workflow automation with AI Agents to help insurance agencies operate faster and smarter.
We were founded by a software engineer and an insurance brokerage owner, which means we build tech that truly understands the industry. Now we're expanding our reach-and need a strong Product Marketer to help tell our story to the world.
About the Role
We're looking for a Product Marketing Manager who's as comfortable writing launch emails as they are crafting decks for sales and designing social content. You'll work across Product, Sales, and Success teams to shape how we talk about our platform to current customers, potential clients, and the broader market.
You're a content-driven storyteller with an eye for design, a knack for clarity, and a desire to evolve into an AI-native marketer-someone who leverages AI tools to move faster, personalize messaging, and scale their creative output.
What You'll Do Product Marketing & Customer Communication
- Craft messaging and positioning for new features and products
- Launch email campaigns and in-app comms that drive awareness and adoption
- Build help center and educational content to support users
Sales Enablement
- Create pitch decks, one-pagers, objection-handling tools, and case studies
- Partner with Sales to understand the customer journey and refine messaging
- Localize content for different verticals (e.g. insurance, financial services)
Content & Brand
- Write thought leadership posts, product updates, and feature blogs
- Manage XILO's social channels (especially LinkedIn) with consistent, high-quality content
- Ensure design consistency across all materials (Canva/Figma experience is a plus)
AI-Powered Marketing (Growth Path)
- Experiment with tools like GPT-4, Jasper, Notion AI, or Writer to increase content velocity
- Use AI for content outlines, personalization, audience targeting, and campaign testing
- Help build scalable content systems with AI + human collaboration
What We're Looking For
- 3-6 years in product marketing, content marketing, or SaaS marketing
- Strong writing skills-you can explain technical products clearly and persuasively
- Design fluency-you know what good content looks like and can create or direct it
- Comfortable working cross-functionally with Product, Sales, and Success
- Curious about AI tools and how they'll transform modern marketing
- Organized, proactive, and biased toward action-this role has a lot of surface area
Bonus Points
- Experience with insurance, B2B SaaS, or vertical software
- Familiarity with tools like HubSpot, Notion, Webflow, or Canva
- Portfolio of content, campaigns, or sales enablement materials
- A personal or company LinkedIn profile that shows your voice and storytelling style
Why XILO?
You'll be the first dedicated Product Marketer at a company that's redefining how an entire industry operates. You'll shape the narrative, influence GTM strategy, and grow into a marketing leader fluent in AI, brand, and revenue impact. We're fast, mission-driven, and serious about doing meaningful work.
If you're a marketer who wants to own messaging, write creatively, design beautifully, and scale with AI, we'd love to meet you. Apply if you're ready to build the brand and the systems behind the next great AI startup.