Who We Are: UFC is the world's premier mixed martial arts organization (MMA), with more than 700 million fans and approximately 300 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world while broadcasting to over 950 million households across more than 170 countries. UFC's athlete roster features the world's best MMA athletes representing more than 80 countries. The organization's digital offerings include UFC FIGHT PASS , one of the world's leading streaming services for combat sports. UFC is part of TKO Group Holdings (NYSE: TKO) and is headquartered in Las Vegas, Nevada. For more information, visit and follow UFC at on X, Snapchat, Instagram, and Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world's premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world's premier bull riding organization. Together, these properties reach 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.
The Role and What You'll Do: The
Partnership Marketing Manager will be responsible for executing and overseeing the development of sponsor-specific marketing plans. This role involves managing branded partner elements across various UFC assets and supporting the day-to-day needs of UFC's partners. You will act as the primary liaison for partnership marketing and fulfillment, ensuring a seamless and impactful experience for UFC's sponsors.
Key Responsibilities: - Exceptional Client Service: Provide exceptional client service, including execution of promised deliverables, focus on renewal opportunities, relationship building, and providing weekly and monthly program progress reports.
- Partner Integration: Manage partner integration of live events, Contender Series, and other fight series.
- Tracking and Reporting: Track all assets, produce recaps, and generate reports via Account Plans.
- Client Onboarding: Create and drive new client onboarding based on the current processes to ensure consistent client management globally.
- Promotional Programs Management: Manage the creation, implementation, and strategic management of UFC promotional programs and activations with both new and existing partners, on-site and off-site.
- Research and Activation Concepts: Analyze research findings and identify activation concepts that align with the brand, support partners' marketing objectives, and drive business results.
- Fulfillment Activities: Manage all fulfillment activities based on client contracts to ensure that all elements are delivered in a professional manner.
- Contract Renewal Support: Support the renewal process for each partner contract and identify/pursue additional revenue opportunities.
- On-Site Event Assistance: Travel to select events to assist on-site.
- Internal Collaboration: Collaborate with internal departments and stakeholders for partner approvals and alignment of programs and initiatives.
- Industry Trends Knowledge: Maintain up-to-date knowledge of industry trends, activation best practices, and new media marketing efforts.
- Self-Development: Develop self to improve performance in the current role and prepare for future roles; seek and provide feedback and coaching to enhance performance.
- Additional Projects: Perform other projects and duties as assigned.
You Have These: - Education: Bachelor's degree in a relevant field.
- Experience: At least 3 years of agency, team, or client-based partnership servicing experience.
- Skills: Strong organizational, problem-solving, and reporting skills.
- Partnership Marketing: Experience managing the development and implementation of partnership marketing strategy.
- Creativity: Ability to bring creativity to commercial discussions, maximizing assets, and inventing feasible solutions on a case-by-case basis.
- Platform Integration: Experience with marketing platform integration (digital, event, hospitality, etc.), on-site event marketing operations, and logistics preferred.
- Multitasking: Ability to multitask and meet deadlines in a fast-paced client-service environment.
- Teamwork: Must be a team player and foster excellent internal and external working relationships.
- Self-Starter: Self-starter, resourceful, and able to develop solutions in a high-stress environment.
- Communication Skills: Excellent written, verbal, and interpersonal communication skills.
- Willingness to Travel: Willingness to travel both domestically and internationally as needed.
- Technical Proficiency: Proficiency with Microsoft Excel, Word, PowerPoint, and Outlook, with the ability to learn other computer programs.
TKO EEO Statement: TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. TKO makes employment decisions based on merit and qualifications, without considering an employee's or applicant's race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for TKO employment candidates, please review our Privacy Policy. For information regarding Terms of Use for this and other TKO websites, please review our Terms of Use.