Job Summary: This position serves as the key representative in planning and executing sponsor-based marketing events, community tradeshows, and member promotional events at EdFed. Under the guidance of the Vice President of Member Outreach, the incumbent is responsible for managing quality execution of assigned events and promotional campaigns, including finalizing event sponsorship agreements, staffing schedules, selection of promotional items, and requests for marketing
collateral.
Duties & Responsibilities: - Manages the Member Outreach event calendar to ensure events are appropriately resourced with required
staffing, collateral items, and promotional materials. - Provides on-site support in the staging of all major promotional events, including conventions, tradeshows, auto
sales, annual meetings, and scholarship ceremonies. - Provides planning support to the Vice President in management of the CUPED program, including coordination
of field trips, planning of new volunteer orientation, and staging of year-end celebration. - Manages promotional item inventory for distribution to Member Outreach and other front line departments;
makes recommendations for new promotional items/incentives. - Serves as the primary staff to portray EdFed's mascot for social media production, during sponsor activations,
and community events. - Processes incoming collateral and promotional items requests from branch and sponsor business partners
within established timeframes; coordinates shipping and delivery of items with Facilities contacts. - Coordinates event and sponsorship contracts, payments, insurance certificates, booth/backdrop deliveries, and
other required items for marketing exhibits. - Assembles promotional material kits (event in a box) for deployment to Member Outreach events.
- Coordinates Member Outreach team travel for remote market conventions and events.
- Serves as campaign planning lead for major promotional events, such as the Miami Youth Fair, Florida PTA
Convention, Member Appreciation Month, New Teacher Inductions, and Teacher Appreciation Month. - Assembles and ships new member promotional bundles for distribution by Member Outreach and Branch
Services staff. - Collaborates with marketing business partners to develop event communications messaging for inclusion in
promotional advertisements banners, backdrops, flyers, and other collateral. - Serves as department lead for platform; assists in the development of contact management and
event activity reporting within the platform. - Provides backup to the Member Outreach Coordinator in the auditing and reconciliation of account applications,
expense accounts, and invoices. - Serves as contingent staffing for Member Outreach events as required by business.
- Ensures overall quality, accuracy, and compliance of all events under management.
- Assists with other tasks or projects as assigned