Zinus is seeking a detail-oriented, analytically curious marketer to join our team as a Marketing Specialist. This is an excellent role for someone ready to learn the cross-functional and global aspects of marketing by owning the day-to-day details, with exposure to key teams and the overall business strategy. You will be asked to collaborate with internal teams as well as external agency partners to guide and deliver initiatives and activities including event activation, influencer and social media content, trademark management, product reviews/syndication and consumer research.
The Marketing Specialist will report directly to the Director of Marketing but will build day-to-day working relationships at all levels, both within the marketing team and with cross-functional partners.
Responsibilities:
- Lead specific day to day activities on behalf of the U.S. marketing team
- Assist in the execution of defined marketing plans that support all team goals
- Manage product sampling and review syndication requests for new and existing products
- Track and report on marketing programs such as trademark portfolio management and other brand initiatives
- Assist with planning trade shows and event activation, such as Las Vegas Market
- Assist with social media and influencer marketing programs
- Learn the ins and outs of consumer research; brief our external partner accordingly
- Other responsibilities as needed
About You:
- You are a confident and driven marketing associate with 1-3 years of prior work experience via internships, corporate marketing or creative agency environment
- You are proactive and detail-oriented, and take pride in being so
- You are a critical thinker with a natural propensity for problem solving with the ability to think creatively and innovatively
- You have a BA/BS degree with strong academic credentials
- You have excellent written and verbal communication skills
- You have some experience with analytics and data insights, and are eager to learn more
- eCommerce or CPG consumer marketing experience a plus
About Zinus Zinus is a growing and highly successful global eCommerce company that values and empowers an entrepreneurial spirit in all of our employees. One of America's first mattress-in-a-box brands, Zinus has over 40 years of experience compressing and delivering mattresses straight to your door. As makers of our products, we incorporate customer feedback into our product design and future innovations. Working at Zinus means joining a team that is committed to the happiness of its employees and customers, striving to deliver products and experiences that invoke a little joy, every day. Come and be a part of the world's most loved online mattress and furniture brand.
The behaviors expected of all Zinus new hires and employees are as follows, does this sound like you?
- Zoom - focus on what truly matters. Driving profitable revenue growth, creating efficient processes, making it easier to work with us (customers, colleagues and business partners).
- Integrity - do what you say and do it the right way. We are candid (even in difficult situations) and we follow up on all of our commitments, big and small.
- Nimble - Stay flexible, adapt to change. Things continue to change in the organization and the marketplace. Stay focused on core priorities and remain flexible and be willing to make small changes for the team and company success.
- Unstoppable - Be resilient and accountable. Perseverance prevails when all else fails. Always own your work and responsibilities, make sure to be proactive about the status of your piece of the process and deliverable.
- Simplicity - Embrace clarity and foster collaboration. Be easy to work with, communicate clearly and openly as no one can know what is going on inside your brain. Be a team player and jump in to help when you can to help achieve team and organization goals.