Marketing Specialist
Job ID
218726
Posted
07-May-2025
Service line
Advisory Segment
Role type
Full-time
Areas of Interest
Marketing, Sales Support
Location(s)
Irvine - California - United States of America
About the Role: As a CBRE Marketing Specialist, you will be responsible for performing complex marketing research. This includes collecting, reviewing, and presenting information while maintaining databases.
This job is part of the General Marketing job function. They are responsible for the design, development, and execution of marketing programs that support the organization's products and services.
What You'll Do: - Research opportunities and forecast trends with statistical data. Measure the effectiveness of current marketing campaigns.
- Make recommendations on current campaigns and communicate improvements based on customer feedback and research findings.
- Establish target audiences and develop methods for complex data collection. This includes surveys, questionnaires, polls, etc.
- Use modern and traditional methods of data collection to identify key focus areas.
- Keep updated with ongoing market trends, previous trends, and their impact on the market.
- Forecast upcoming trends in the market segment and communicate to the team to take action.
- Review the effectiveness of current marketing campaigns, advertisements, etc.
- Use AI tools to track current customer activity. Tap into potential untapped customer segments.
- Research consumer buying habits and their correlation with various economic events.
- Apply general knowledge of standard concepts and techniques/procedures to accomplish assigned tasks and solve routine problems.
- Have a broad knowledge of own job discipline and some knowledge of several job disciplines within the function.
- Lead by example and model behaviors that are consistent with CBRE RISE values. May convince to reach an agreement.
- Impact the quality of own work and the work of others on the team.
- Work primarily within standardized procedures and practices to achieve objectives and meet deadlines.
- Explain complex information to others in straightforward situations.
What You'll Need: - Bachelor's Degree preferred with 2-5 years of relevant experience. In lieu of a degree, a combination of experience and education will be considered.
- Prior experience with data visualization tools.
- Broad knowledge of Marketing Research and some knowledge of several job disciplines within the function.
- Understanding of existing procedures and standards to solve slightly complex problems.
- Ability to analyze possible solutions using technical experience to apply appropriate judgment and precedents.
- In-depth knowledge of Microsoft Office products. Examples include Word, Excel, Outlook, etc.
Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.
Why CBRE? When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and forward-thinking professionals who create significant impact. Our collaborative culture is built on our shared values - respect, integrity, service and excellence - and we value the diverse perspectives, backgrounds and skillsets of our people. At CBRE, you have the opportunity to realize your full potential.
Our Values in Hiring At CBRE, we are committed to fostering a culture where everyone feels they belong. We value diverse perspectives and experiences, and we welcome all applications.
We offer a competitive compensation package, complete with benefits (Medical/Dental/Vision/401(k)/Disability/Paid holidays/vacation).
CBRE carefully considers multiple factors to determine compensation, including a candidate's education, training, and experience. The minimum salary for the Marketing Specialist position is $75,000 annually and the maximum salary for the Marketing Specialist position is $85,000 annually. The compensation that is offered to a successful candidate will depend on the candidate's skills, qualifications, and experience. We offer a competitive compensation package, complete with benefits (Medical/Dental/Vision/401(k)/Disability/Paid holidays/vacation).
Equal Employment Opportunity: CBRE has a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.
Candidate Accommodations: CBRE values the differences of all current and prospective employees and recognizes how every employee contributes to our company's success. CBRE provides reasonable accommodations in job application procedures for individuals with disabilities. If you require assistance due to a disability in the application or recruitment process, please submit a request via email at or via telephone at +1 (U.S.) and +1 (Canada).
CBRE, Inc. is an Equal Opportunity and Affirmative Action Employer (Women/Minorities/Persons with Disabilities/US Veterans)