Job Title: Marketing Professional for Protocol Test Solutions
Company Overview
At Ellisys, we design leading protocol test and analysis solutions for interconnect technologies, driving innovation for Bluetooth, Wi-Fi, USB, DisplayPort, PCIe, NVMe, and more. Our cutting-edge products are trusted by top players in semiconductors, data storage, IoT, cloud computing, consumer electronics, automotive, government, aerospace, and medical sectors.
Position Summary
We are seeking a dynamic and creative Marketing Professional to take charge of a wide range of marketing initiatives aimed at managing and our brand presence and driving growth. Reporting to the General Manager, you'll be responsible for executing and optimizing marketing strategies that span digital, print, technical content creation, and event management. You'll have the opportunity to engage with leading-edge technologies and shape our messaging across multiple industries.
Key Responsibilities
- Develop, manage, and implement integrated marketing programs aligned with business goals.
- Collaborate with cross-functional teams to refine and drive brand messaging and campaigns.
- Lead marketing efforts for industry alliances and partnerships.
- Craft compelling technical content, including whitepapers, videos, and case studies.
- Manage online marketing efforts, including Google AdWords, SEO, and social media channels.
- Oversee content updates for websites, datasheets, brochures, and other marketing collateral.
- Draft and proofread press releases, ensuring clear and accurate communication.
- Identify and pursue editorial opportunities with industry trade publications.
- Execute email campaigns and other targeted outreach initiatives.
- Track, analyze, and report marketing performance.
- Plan and manage webinars, seminars, and technical events.
- Coordinate tradeshow participation, including booth layout, logistics, and marketing materials.
What We're Looking For:
- A degree in marketing, communications, engineering, or equivalent experience.
- A strong interest in technology; experience with communications protocols and test equipment is a plus.
- Exceptional writing skills with an eye for detail.
- Knowledgeable on SEO management, Google Analytics, and social media strategies.
- Creative problem solver who can turn complex technical information into clear, engaging content.
- Highly proficient with MS Office/365, Adobe Creative Suite (or similar), and website management tools.
Location
This is a full-time, onsite position based in Gilbert, Arizona, part of the vibrant Phoenix metropolitan area.