Marketing Partner Technology Alliances

Job Title: Marketing Partner Technology Alliances

Location: New York, NY 10112 (Remote)
Duration: 12+ Months
Rate: $"DOE" or "depends on experience"/Hour W2

Description:

Seeking candidates with 4-8 years of experience with B2B in technology experience (preferred)

Key Responsibilities:
Campaign Support: Assist in the planning, execution, and optimization of joint marketing campaigns with partners.
Content Creation: Develop and curate marketing materials, including blog posts, case studies, social media content, and email campaigns.
Event Coordination: Support the organization and promotion of partner events, webinars, and trade shows.
Data Analysis: Monitor and report on the performance of marketing campaigns, providing insights and recommendations for improvement.
Relationship Management: Maintain strong relationships with partners, ensuring effective communication and collaboration.
Market Research: Conduct research to identify market trends, competitive analysis, and new partnership opportunities.

Scope:
Drive co-marketing campaigns, and programs in coordination with partners (e.g., AI partner ecosystem, data partner ecosystem)
Execute Partner marketing programs, including centrally-managed programs and local initiatives (i.e. partner events, local sponsorships, etc.).
Collaborate with Partner Managers to ensure plans align with joint priorities
Oversee sponsorship marketing program budget allocation
Manage regional social media posting and paid social execution
Support execution of Google-sponsored partner events (in-person and virtual)
Manage scaled partner accounts by co-creating marketing plans, setting goals and metrics measurements, and supporting execution of campaigns/ messaging

Skills:
Project management
Partner management / messaging
Communications skills
Campaign + Event Planning
Logistics Coordination
Agency Partnership & Management
Stakeholder Engagement
Field marketing
Partner or product marketing
Communications
Campaigns
Product launches

Tools:
Salesforce
Google Workspace
Basecamp
Activation Piid Creation
Looker Marketing Dashboards Access
Marketo
KNAK
Dashboards
Partner Advantage Portal
Salesforce
Workspace
SFDC
GCM Health
AMP
Gather
Google Cloud Marketing Dashboards
Sandbox (Budgeting Platform)
Partner Marketing Business Performances Dashboard
Partner Marketing Studio
Asana
Reporting
Communication Skills
Marketplace Billing Data
Guts (Internal ticketing tool)
Newsletters Tool
Remote Access to Google Account
Newsletters
Google Sites
Moma (Google's Intranet)
Pantry
Formbox
Qwiklabs
Marketing Studio Platform