Exciting Career Opportunity: Marketing Manager
Location: Tallahassee, FL
Compensation: $75,000-$90,000 per year (Based on Experience) + Bonuses
Benefits: Health insurance, Retirement Plan with match, PTO, and Performance Bonuses
Job Type: Full-Time
Industry: Residential & Commercial Concrete Coatings, Home Services
Why Deese Elite Concrete Coatings?
At Deese Elite Concrete Coatings, we're not just transforming spaces-we're building a brand that stands for trust, quality, and excellence. As the exclusive Penntek dealer in our region, we deliver high-performance finishes with unmatched precision. We're a tight-knit, family-run team with big ambitions, and we're ready to hand the reins of our marketing engine to a results-driven leader.
- Competitive Salary: $75K-$90K base + performance bonuses
- Full Benefits Package: Health insurance, Retirement Plan with match, PTO, and Performance Bonuses
- High-Level Autonomy: Own the strategy, tools, and performance tracking
- Fast Growth Environment: Join a company that's scaling rapidly and ready to invest in your ideas
- Field-Focused Culture: Work hands-on with our crews to bring the brand to life
Your Role: What You'll Be Doing
- Develop and execute strategic marketing plans to promote Deese Elite's services and drive consistent, predictable lead generation results
- Manage both online and offline campaigns - including local events, social media, email newsletters, and community advertising
- Lead internal marketing team members and oversee vendor partnerships to ensure acquisition targets are met
- Maintain brand consistency and voice across all marketing materials, touchpoints, and customer-facing communications
- Partner closely with the sales team to align marketing efforts with lead generation and customer engagement goals
- Monitor, measure, and analyze marketing campaign performance, using data to refine strategies and optimize ROI
Who We're Looking For
Are you:
- Someone with strong communication, leadership, and organizational skills?
- A strategic thinker who thrives in high-accountability environments?
- Confident in both campaign execution and high-level reporting?
- Excited by data, analytics, and real-time optimization?
- A proactive leader who's passionate about building systems and growing teams?
We'd love to meet you-especially if you bring:
- 5+ years of experience in a marketing leadership role
- Experience in Home Improvement Marketing
- Proven ability to manage a $1M+ annual ad budget
- Experience leading both in-house staff and vendor teams
- Familiarity with Google Ads, Facebook Ads, SEO, and CRM tools
️ Minimum Requirements
- 5+ years of experience in a marketing leadership role managing budgets and teams (in-house + vendors) required
- Experience in Home Improvement Marketing) required
- Strong understanding of key marketing performance metrics (CPL, CPA, and CPC) across all channels required
- Ability to track record of managing and optimizing multi-channel campaigns
- Ability to commute to and work on-site in Tallahassee, FL
- Willingness to work hands-on in the field and with crews as needed
Compensation & Schedule
- Base Salary: $75,000-$90,000 per year (Based on Experience)
- Full Benefits Package: Health insurance, Retirement Plan with match, PTO
- Performance Bonuses: Paid based on marketing-driven results
- Full-Time Schedule: Monday to Friday, with some flexibility as needed
Our Core Values
- Quality First
- Data-Driven Decisions
- Teamwork Over Ego
- Transparent Communication
- Ownership and Initiative
Ready to Lead with Impact and Own the Marketing Engine?
This is more than a job-it's your opportunity to build something with purpose. Take full ownership of a performance-driven marketing function with the full backing of an executive team that values bold ideas and strong execution. Apply Now
Let's grow the brand, elevate performance, and lead the market - together.