Marketing Manager (OR Senior Marketing Manager), Digital & Community
Location: New York City (in-office)
Brand: The Bar
You're not seeing this by accident. Are you our next superstar?
If you live and breathe social media, love fashion, and have a vision for building community we've been looking for you. We're hiring a full-time Marketing Manager or Senior Marketing Manager to lead social, storytelling, and digital growth at The Bar, a fast-growing, founder-led fashion brand rooted in culture, conviction, and connection.
This is your chance to step into a high-ownership role at a pivotal moment. You'll shape how we show up online, lead the content that defines us, and help build a team and brand that people genuinely believe in. You'll work side-by-side with our founder and creatives to turn strategy into momentum, and momentum into impact.
If you're looking for something real to grow with you're in the right place.
What You'll Do:
- Own and execute our social strategy across platforms (Instagram, Tik Tok, etc.)
- Lead daily content creation: planning, editing, and optimizing
- Manage and mentor a creative social team, understanding their goals and help them grow and thrive
- Collaborate on email, SMS, and homepage content to keep the experience cohesive and on-brand
- Lead community-building moments online and through in-person activations
- Partner with the founder, design, and eComm teams to launch campaigns with excellence. Graphics are a plus.
- Track performance and apply insights to keep raising the bar
- Help create a culture-first, high-energy, positive work environment that your team enjoys
You're a Fit If You:
- Have 5+ years of experience in social or brand marketing
- Have led teams and love being a player-coach
- Are confident with editing tools (CapCut, Canva, Adobe, etc.)
- Are organized and strategic
- Thrive in a fast-paced startup setting and know how to stay flexible
- Care deeply about brand voice, customer connection, and your team's growth
- Are NYC-based and excited to be in-office, we believe our best work happens together
Why This Role Matters
- You won't be handed a playbook, you'll help write it. You won't just "run" social, you'll help build a category-defining brand. You'll have visibility, trust, and real runway to grow your career alongside a team that's building with intention.
Compensation & Perks
- Competitive salary based on experience
- Health, vision, dental, and 401(k)
- A smart, fun, values-led team with big goals and a lot of heart
To Apply
Send your resume and a short video (max 3 minutes) to (2 dashes) answering:
1. Why are you excited about this role
2. What's your ideal work environment
3. What are your strengths
4. Where do you see yourself in five years