About the Company
Vanterra Foundation Solutions is the one of the largest and fastest growing companies in the home services industry. We are seeking a Marketing Manager with digital skills and a mindset for growth. The Marketing Manager will be joining a fast-growing business - recognized three years in a row by Inc. Magazine for being one of America's fastest growing businesses. This is an opportunity to grow a marketing career. We are looking to bring on a teammate with proven experience in Google ads and meeting lead-generation goals. If you've been in the home repair or home services market, this would be a plus. This is a hybrid position. Three days in the office, two days remote. Applicants must reside in one of the following locations Knoxville, TN Newark, DE
About the Role
We are seeking an experienced, high-energy Marketing Manager to drive the lead generation for a portfolio of home services brands. You will work directly with our Sr. Marketing Director and be supported by the entire marketing team to achieve success. The Marketing Manager will build budgets and be hands-on in digital platforms as well as in traditional campaigns. You will help develop new marketing strategies for your portfolio brands. You will collaborate with other departments within our company to brainstorm fresh marketing ideas.
Responsibilities
- Manage advertising budgets for the local brands in your portfolio.
- Be responsible for the lead-generation goals of each local brand.
- Manage Google Ads and LSA accounts for your portfolio.
- Work with local brand leadership to be sure their marketing needs are met.
- Be responsible for all advertising and marketing content for your local brands.
- Manage marketing and sales collateral.
- Daily reporting of leads and appointments.
- Manage and support the online reputation, customer reviews, and online company profile listings for the local brands in your portfolio.
- Build referrals through various campaigns that you help create and manage.
- Manage shows and events in your service areas.
- Create content for online expansion of the local brands.
- Create and manage email campaigns.
Qualifications
Four years of marketing experience is preferred. Passion, drive, and the continuous pursuit of marketing knowledge and education will be the dominant hiring factors, but candidates should possess the following:
Required Skills
- Google Ads experience necessary. We're not looking for account management, but candidates must know their way around Google Ads.
- Strong writing, editing, and communication skills.
- Excel and/or Google Sheets experience.
- Social media experience, especially with Facebook and LinkedIn.
- SEO experience a plus.
- Graphic design skills a plus.
Preferred Skills
N/A
Pay range and compensation package
$70,000k to $130,000k