JOB TITLE: Marketing Manager
DEPARTMENT: Marketing
REPORTS TO: VP of Brand
LOCATION: In-office work at least 3 days per week (Tue, Wed, Thu) in the El Segundo Area of Los Angeles, CA.
ABOUT THE BRAND:
Since 2012, G FUEL has been on a mission to create the healthiest, most effective energy formula for gamers. What started with three bold flavors has grown into a movement-a vibrant community of gamers, creators, and everyday enthusiasts. G FUEL offers sugar-free, antioxidant-rich energy in over 40 flavors, with 344K+ verified 5-star ratings. No sugar. No gluten. No crash. Just clean, natural energy that fuels your grind.
JOB SUMMARY
The Junior Marketing Manager supports the planning and execution of marketing campaigns across digital, social, and retail channels. This role is ideal for an early-career marketing professional who is highly motivated, eager to learn, and excited to build their marketing career with a fast-paced, community-driven brand.
KEY RESPONSIBILITIES
Campaign Support & Coordination
- Assist in the execution of multi-channel campaigns, including social media, email marketing, influencer activations, and product launches.
- Coordinate timelines and asset delivery in collaboration with internal teams and external partners.
- Support day-to-day marketing operations including tracking campaign metrics and reporting on performance.
Content & Creative Collaboration
- Work with creative and social media teams to develop and review content for various platforms.
- Help maintain brand consistency across touchpoints, ensuring messaging and visuals align with G Fuel's tone and identity.
Community Engagement & Activation
- Participate in online community engagement initiatives, giveaways, and collaborations with creators and fans.
- Monitor social channels and community responses to help inform content and campaign direction.
Market & Competitor Research
- Conduct research on industry trends, competitor activity, and audience insights.
- Share findings with the team to inform marketing strategies and creative development.
Cross-functional Support
- Partner with sales, partnerships, and ecommerce teams to align marketing efforts with go-to-market plans.
- Attend and assist with events, pop-ups, or gaming conventions when needed.
QUALIFICATIONS
Education & Experience
- Bachelor's degree in Marketing, Communications, Business, or related field preferred.
- 1-2 years of relevant experience in a marketing, social media, or ecommerce environment (internships or full-time roles).
- Familiarity with marketing tools such as Klaviyo, Google Analytics, or content scheduling platforms is a plus.
- Exceptional project management and organizational skills.
- Excellent written and verbal communication abilities.
- Analytical mindset with a focus on data-driven decision-making.
Personal Attributes
- Highly organized and detail-oriented.
- Strong communicator with a collaborative spirit.
- Passion for gaming, content creation, or youth brands is a major plus.
- Eagerness to learn and grow within a fast-moving marketing team.
Key Performance Indicators (KPIs)
- On-time delivery of campaign components
- Growth in community engagement and social reach
- Accuracy and attention to detail in asset management and reporting
- Responsiveness and collaboration across teams
WHAT WE OFFER:
- Competitive salary and benefits.
- Comprehensive health, dental, and vision insurance.
- Paid time off, including holidays and vacation days.
- A dynamic, supportive, and fun work environment.
- Opportunities for career growth within a fast-paced, growing brand.
- Employee discounts on G Fuel products.
EQUAL OPPORTUNITY EMPLOYER STATEMENT
G FUEL LLC is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.