Marketing Intern

Minnesota

Carlson AirFlo
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Job description

Carlson AirFlo provides merchandising solutions with visual impact. We help the retailer build their brand image with products that create beautifully merchandised departments. Our solutions give the retailer an advantage over their competitors with full displays, ensuring customers do not perceive you are out of stock and giving a trial to the competition. AirFlo manufactures aluminum shelving and racking for refrigerated cases, shelf pushers, clear plastic shelf dividers, category dividers, bulk display bins, acrylic bins as well as custom produce displays. Our systems are designed to enhance your fresh department's merchandising profiles to help increase sales and reduce shrink.

This internship is within the Marketing team and is intended to be during the summer break months of June, July and August with start and end dates that would accommodate the academic calendar.

This internship will provide the following opportunities to:

Identify marketing needs

Design marketing materials

Evaluate current Marketing efforts

Apply knowledge acquired in a classroom

Gain Skills and experience

Digital Asset Management (DAM):

Firsthand knowledge and understanding of Data Management Systems. Involved in assisting with the organization, storage, and management of digital assets like images, videos, and documents, including tasks like metadata tagging to improve searchability and organization of digital assets and system maintenance. Also how the system can be used to create materials.

Contribute to identifying and implementing improvements in DAM workflows and processes.

Understand and adhere to security protocols and permissions for digital assets.

Market Research: Conducting research to identify target audiences for FMS website, create or generate lists for these target audiences.

Content Creation: Assisting in the creation of written, visual, and video content for various marketing channels.

Social Media Creation: Opportunity to create 2 postings per month for FMS floral division and engage with both divisions (AirFlo and FMS) with social media platforms, creating content, creating additional engagement and analyzing performance.

Skills for this position:
  • Organizational Skills: Strong organizational skills are essential for managing large quantities of digital assets.
  • Attention to Detail: Accuracy in tagging and metadata is crucial.
  • Technical Proficiency: Familiarity with DAM systems and related software is a plus.
  • Communication Skills: Ability to communicate effectively with colleagues and stakeholders.
  • Problem-Solving Skills: Ability to identify and resolve issues related to the DAM system.
  • Learning Agility: Be open to learning new technologies and processes.
Job Types: Full-time, Internship

Expected hours: 40 per week

Schedule:
  • 8 hour shift
  • Day shift
  • Monday to Friday
Work Location: Hybrid remote in Brooklyn Park, MN 55428

Date Posted: 29 April 2025
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