Location: On-site Luye US Princeton office at least 2-3 working days a week
Reporting to: Vice President, International Marketing
Position Overview:
We are seeking a highly experienced and strategic Marketing Director to lead our efforts in the US pharmaceutical market, with a focus on the Central Nervous System (CNS) therapeutic area. This role is pivotal in driving long-term success by developing and executing strategic and operational plans aligned with our global brand strategy. The ideal candidate will have a deep understanding of the US pharmaceutical landscape, significant experience launching new products, deep understanding of the CNS specifically Schizophrenia marketplace, and a collaborative approach to cross-functional teamwork.
Key Responsibilities:
Strategic Planning:
- Develop a comprehensive strategic plan for Erzofri & Rykindo in the US market.
- Design and implement an affiliate marketing and operational plan that aligns with the global brand strategy, focusing on building a robust brand presence in the US market.
- Build-up & manage portfolio and pipeline for US market.
Collaboration and Execution:
- Partner with the US commercial team to execute both strategic and operational plans, ensuring both short-term and long-term goals are met.
- Field force support in terms of field ride-along, product training, promotional material development.
- Collaborate with the medical affairs team to establish and manage an opinion leader network to enhance the company's reputation and influence.
- Work with cross-functional teams to champion and prepare for new product launches, including the execution of detailed launch plans for the US market.
Market Analysis and Support:
- Provide strategic support for international business operations in the US, including market intelligence, market research, and actionable insights.
- Support the business development team in conducting market assessments and due diligence for potential in-licensing opportunities and M&A candidates.
Basic Qualifications:
- Bachelor's degree or higher in Science, Business Administration, or a related field.
- At least 10 years of relevant work experience in the pharmaceutical industry, with significant expertise in the CNS therapeutic area.
- Extensive knowledge of the US pharmaceutical market, including strong experience and proven success in launching new products.
Preferred Skills and Competencies:
- Strong data-driven approach and advanced analytical skills.
- Proficiency in strategic thinking and decision-making.
- Excellent interpersonal and cross-cultural communication skills.
- Expertise in relationship building, negotiation, and contract management.
- Skilled in market research, market intelligence, and preparing actionable insights.
- Proficiency in Microsoft Office and related software.
What We Offer:
- Competitive salary and benefits package.
- Opportunity to play a pivotal role in shaping the company's growth in the US market.
- Collaborative, innovative, and inclusive work environment with opportunities for professional growth and development