Develop, implement, and maintain a cohesive brand strategy that is replicated across all aspects
of marketing- print, digital, social media, web, promotional materials, etc
The Marketing Director works as part of the marketing team to produce promotional displays,
packaging concepts, videos, trade show / event concepts and print & digital marketing
materials.
Find the most effective way to get messages across in print and electronic media using color,
type, illustration, photography, videography, animation, and various print and layout
techniques.
Strong conceptual skills and ability to communicate design points of view with management and
employees
JOB DESCRIPTION
Ability to take ownership for design elements and work individually or with others in a
collaborative team environment depending on the project
Experience creating marketing/advertising campaigns from developing vision and the message
platform to overseeing production on time and budget
Utilize current marketing trends, especially in social media and video production, to keep DEI
marketing updated, relevant, and industry-leading
Strong creative vision with an understanding of business objectives
- Expertise in marketing a tangible product to consumers and a network of resellers