About EBOOST:
At EBOOST, we don't just make energy drinks-we fuel a better you. From our clean, performance-boosting beverages to our bold brand voice, we're here to redefine what energy means in today's world. We're a small, fast-growing team with big goals and even bigger hustle. Now, we're looking for a Marketing & Creative Director to help take us to the next level.
The Role:
This is not your average marketing gig. As our Marketing & Creative Director, you'll be at the heart of launching new products/brands, scaling our e-commerce (with a sharp focus on subscriptions), and leading all things creative-from campaigns to copy to content. You'll think strategically and execute scrappily, making the most out of every dollar. We need someone who's just as comfortable ideating a brand campaign as they are pulling insights from Shopify, managing Amazon, or launching CTV media tests.
What You'll Do:
Brand & Creative
- Own the creative direction and visual storytelling of the EBOOST brand and any new product lines
- Lead the development of assets across paid social, email, website, packaging, and retail
- Manage and collaborate with freelance talent, creators, and agencies to deliver high-impact campaigns
Product Launches
- Help concept, name, and bring to market new EBOOST SKUs and sub-brands
- Develop and execute launch plans across paid, organic, and retail channels
E-commerce Growth
- Strong DTC Experience/Growth Hacking expert
- Work with E-Com team to improve conversion, retention, and AOV on
- Lead efforts to grow subscription revenue and customer LTV
- Manage on-site content, creative, and performance testing
Retail Marketing
- Develop and execute marketing strategies to drive sell-through at retail partners
- Create in-store assets, displays, and signage that are on-brand and conversion-focused
- Collaborate with sales and field marketing teams to support account launches and seasonal campaigns
- Work with retail buyers and partners to co-develop marketing initiatives and promotional plans
Media & Paid Growth
- Support paid strategy across Meta, TikTok, Google
- Test and optimize performance media on CTV and/or TV networks
- Help oversee agency partners managing paid media, making sure strategy and execution are aligned
Amazon & Marketplace Management
- Oversee creative, content, and optimization strategy for Amazon
- Collaborate with internal team and agencies to manage listings, A+ content, and promos
Agency & Partner Management
- Ensure agency work is on-brand, on-budget, and delivering against KPIs
- Evaluate and bring on new partners as needed
Scrappy & Strategic
- Stretch small budgets into big results
- Stay plugged into cultural trends and turn them into fast-moving creative
- Prioritize high-impact projects and move quickly from idea to execution
You Might Be a Fit If You:
- Have 5-8 years of experience in marketing, creative, or brand management (CPG/DTC preferred)
- Ideal candidate would have a full P&L experience
- Have a "Growth Hacker" experience/spirit
- Have launched consumer products and know how to build a campaign from scratch
- Are just as obsessed with scroll-stopping creative as you are with ROI and retention
- Know how to make performance and brand work together
- Have experience managing external agency partners and creative talent
- Thrive in a fast-paced, entrepreneurial environment with limited resources
- Have an eye for design, a sharp sense of storytelling, and aren't afraid to get your hands dirty
- Are excited about working on a challenger brand that punches above its weight
Perks:
- Hybrid schedule (2-3 days in-office)
- Would consider a remote role for the right candidate
- Unlimited access to EBOOST products
- Health Insurance with Dental & Vision
- Opportunity to help shape the future of a growing brand
- Room for upward mobility as the brand and team grow
- A passionate, collaborative team that values good energy-in every sense