Marketing Coordinator WFH

Denver, Colorado

Casne Engineering
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Job Description Job Description

MARKETING COORDINATOR

Casne Engineering, a leading engineering and technology integration firm with over 45 years of experience, is looking for a driven and creative Marketing Coordinator to support our business development and sales initiatives. This role is ideal for a self-motivated professional with a passion for brand building, strategic communication, and engaging audiences in the engineering and technology space.

About the Role

Reporting to the Chief Operating Officer, the Marketing Coordinator will execute marketing initiatives, coordinate campaigns, and support business development efforts. You will work closely with internal teams and external partners to elevate Casne's brand visibility and engagement. This is an exciting opportunity to play a pivotal role in shaping Casne's brand and marketing strategy. If you're looking for a dynamic, collaborative environment where you can make an impact, we'd love to hear from you.

KEY RESPONSIBILITIES

Content & Brand Development
  • Develop engaging content across multiple channels (web, social media, print, presentations).
  • Translate complex technical concepts into clear, compelling marketing materials.
  • Maintain and refine corporate resumes and project descriptions for consistency and impact.
  • Ensure all marketing materials align with brand guidelines (logos, colors, tone).
Marketing Campaigns & Digital Presence
  • Plan and manage content strategies to build brand awareness and generate leads.
  • Write SEO-optimized website content to enhance engagement and conversions.
  • Create and manage targeted email campaigns to nurture leads.
  • Manage Casne's social media presence, crafting posts for senior staff, engaging with audiences, and expanding digital reach.
Collateral & Proposal Support
  • Oversee the production of marketing materials, ensuring quality and consistency.
  • Create and format brochures, flyers, and other promotional materials for both print and digital platforms.
  • Collaborate with sales and technical teams to craft compelling, tailored proposals.
Event & Lead Generation Support
  • Research and prioritize industry events and conferences.
  • Manage logistics, scheduling, and communications for event participation.
  • Support business development by identifying new leads and assisting with outreach.
  • Maintain and update CRM with new leads, partner activity, and marketing insights.
QUALIFICATIONS AND SKILLS

Education & Experience
  • Bachelor's degree in Marketing, Communications, Business, or related field of study, or equivalent experience.
  • 3+ years of work experience in marketing, communications, or similar capacity.
Core Skills
  • Strong writing and editing skills-able to simplify technical content for broader audiences.
  • Excellent organization and project management skills.
  • Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) and/or Canva.
  • Experience with social media management and website CMS (e.g., WordPress).
  • Basic knowledge of CRM systems, email marketing, and SEO strategies.
  • Ability to learn and stay updated on emerging trends, especially in the electrical engineering and operational technology fields.
Bonus Skills (Preferred, Not Required)
  • Formal training and/or hands-on experience in graphic design, including digital media, branding, and visual storytelling.
  • Experience in engineering, technology, or industrial B2B marketing.
  • Knowledge of SharePoint, HubSpot, or similar marketing automation tools.
  • Familiarity with Google Analytics and SEO best practices.
  • Experience coordinating or supporting industry events, trade shows, or conferences.
Company Description

Founded in 1979, Casne is an employee-owned, full-service electrical and technology firm with offices in Bellevue, WA and Carlsbad, CA. We deliver high-quality engineered and information systems from concept to design, implementation and on through continued support. Our goal is to assist our clients, who range from small to Fortune 500 companies, achieve operational excellence through improvements to their critical electrical and technology infrastructures.

Casne prides itself on accepting the challenges of our clients and then exceeding their expectations. We offer competitive pay, employment stability, and a comfortable work setting with an energetic team of dedicated professionals. Hybrid work arrangements may be possible depending on project responsibilities. Full-time benefits include health insurance, 401k, Employee Stock Ownership Plan (ESOP), potential equity ownership, performance bonuses, educational reimbursement, HSA/flexible spending, and other fringe benefits.

Company Description Founded in 1979, Casne is an employee-owned, full-service electrical and technology firm with offices in Bellevue, WA and Carlsbad, CA. We deliver high-quality engineered and information systems from concept to design, implementation and on through continued support. Our goal is to assist our clients, who range from small to Fortune 500 companies, achieve operational excellence through improvements to their critical electrical and technology infrastructures.

Casne prides itself on accepting the challenges of our clients and then exceeding their expectations. We offer competitive pay, employment stability, and a comfortable work setting with an energetic team of dedicated professionals. Hybrid work arrangements may be possible depending on project responsibilities. Full-time benefits include health insurance, 401k, Employee Stock Ownership Plan (ESOP), potential equity ownership, performance bonuses, educational reimbursement, HSA/flexible spending, and other fringe benefits.

Date Posted: 03 April 2025
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