Marketing Coordinator
Come join the GRM Information Management team to promote our full range of information solutions and to help accelerate the growth of our digital solutions business, enabled by our highly-regarded, cloud-based Content Services Platform (CSP), VisualVault. With high-profile customers and industry-leading partners, GRM is changing how companies manage and leverage their digital data.
We're looking for a Marketing Coordinator to join our team in Jersey City, NJ. Reporting to the Vice President, Marketing, the Marketing Coordinator will be responsible for managing a broad range of activities central to the execution of GRM's marketing plan.
You'll work at the center of a marketing team and in cooperation with Sales in order to create leads, identify and take advantage of opportunities; developing messaging and related tactics as needed. You should have a firm grasp of traditional and modern marketing methods and best practices - and have a mindset of constant learning and innovation.
Essential job functions include:
Support the development and preparation of marketing campaigns designed to optimize lead generation.
Organize and execute the creation of marketing materials/sales support materials that augment the efforts of the Sales team.
Create and implement content for the company website.
Execute the company's social media program and manage presence on Facebook, Twitter, LinkedIn, etc.
Initiate and collaborate on content generation - copy, video content, etc,
Execution, follow-up on e-mail campaigns.
Develop means of campaign tracking. Analyze and report upon campaigns.
Assist with creation and execution of press releases and public relations campaigns.
Develop and implement effective strategies to maximize trade show investments, including preshow planning and follow up activities
Create a variety of presentations and reports on an ongoing and as needed basis.
Minimum Qualifications
Bachelor's Degree
Self-motivated and proactive individual with the ability to complete projects independently
Must have the ability to multi-task and handle simultaneous projects
Must be a quick learner
Strong organizational, prioritization skills and attention to detail
Strong communication skills; written and verbal
Strong computer skills; including Google Suite
Excellent interpersonal skills
Ability to work in a team environment and create positive personal relationships
Job Type: Full-time
Job Location: Jersey City, NJ / Hybrid
Required education: Bachelor's degree
Required experience: 0-3 years marketing experience
Salary range: pending experience level
Benefits include: full health and dental insurance, matching 401K