Location: Boulder, CO (Hybrid)
Reports To: Founder/CEO
Employment Type: Exempt, Full-Time
About VelocityCPG
VelocityCPG is the go-to retail execution partner for emerging CPG brands. Our motto is "The Strength of the Bison is in the Herd" - with this mentality, we help CPG startups skip the learning curve or low points to be able to get on a path to sustainability faster and more efficiently. We're a team of doers, thinkers, and brand builders, and we're looking for a Marketing Coordinator seeking to shape and impact the storytelling of innovative CPG companies.
Role Overview
The Marketing Coordinator will support VelocityCPG and its portfolio (5+ brands) with focused efforts on brand presence and client-facing marketing through content creation, campaign execution, and digital platform management. This is a hands-on role ideal for someone with a mix of creative chops and project management-comfortable oscillating between brand task-management of everything from social media content to event support to email strategy.
ROLE RESPONSIBILITIES
- Social Media Execution: Manage and execute social media strategies across a portfolio of VelocityCPG brands. Develop content calendars, write platform-specific posts, and drive engagement across LinkedIn and other key platforms to amplify each brand's voice and industry presence.
- Email Marketing: Design and launch targeted email campaigns for multiple brands, tailoring messaging to unique audiences. Segment contact lists, track performance metrics, and optimize campaigns to drive awareness, engagement, and conversions across the brand portfolio.
- Content Production: Produce and edit visual content-short-form videos, photography, and branded assets-that authentically reflects each brand's identity. Support storytelling across multiple platforms to highlight retail wins, product launches, and brand growth.
- Website Management: Maintain and update both the VelocityCPG site and brand-specific pages with fresh content, case studies, and updates. Coordinate with developers and designers to ensure a seamless digital experience aligned with each brand's goals and market positioning.
- Event & Activation Support: Support the planning, logistics, and execution of events across various VelocityCPG brands. Coordinate cross-functional efforts for trade shows, client activations, and retail experiences, ensuring brand consistency and impactful on-site presence.
QUALIFICATIONS
- 2+ years of experience in marketing, communications, or a related field
- Strong written and visual communication skills; ability to adapt tone across audiences and platforms
- Proficiency in content tools like Canva, Adobe Creative Suite, Wix, and Square Space; comfort working with HubSpot, WordPress, and social schedulers
- Basic photo/video editing skills and an eye for compelling storytelling
- Organized, collaborative, and flexible-able to manage deadlines in a high-growth environment
- Trend awareness - you stay plugged into social trends and know what's working now
- Knowledge of the CPG industry or retail execution models a plus
- Familiarity with Google Analytics and SEO best practices
BENEFITS
- Eligible for medical and dental benefits on the 1st of the month following a 30 day waiting period (50% premiums covered by company)
- Additional benefits such as PTO, cell phone stipend, mileage reimbursement, tech equipment, etc. will be discussed during the offer stage.
Work Environment
This is a hybrid role based in Boulder, CO with 4 days in-office and 1 day remote.
Equal Pay for Equal Work Act
Pursuant to the Colorado Equal Pay for Equal Work Act, C.R.S. 8-5-101 et seq. , the compensation range for this role is $60,000 - $65,000 with 5-10% performance bonus potential.
Application Deadline
The job posting will be open and accepting applications until May 16, 2025.
How to Apply
Please submit your resume via email to with the subject line: Marketing Coordinator VelocityCPG.
Equal Opportunity Employer
VelocityCPG provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Information For Recruiters
VelocityCPG only accepts resumes directly from candidates. VelocityCPG does not accept unsolicited resumes from staffing vendors, including recruitment agencies and/or search firms, and does not pay fees to any such vendors for any unsolicited resumes.