Marketing Content Associate

Benefits:

• 401(k)
• 401(k) matching
• Bonus based on performance
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Position Overview

We are seeking a creative and detail-oriented Marketing Content Associate to join our marketing team. This role focuses on creating compelling visual documents and content for marketing campaigns and website landing pages. The ideal candidate will have a strong eye for design, excellent communication skills, and the ability to translate marketing objectives into engaging visual content.

Key Responsibilities

Visual Content Creation

• Design and produce high-quality visual documents for marketing campaigns across multiple channels
• Create engaging graphics, infographics, and visual assets for website landing pages
• Design and develop email marketing campaigns to highlight products and capabilities, including templates, headers, and promotional graphics
• Develop marketing collateral including brochures, one-pagers, presentations, and digital advertisements
• Ensure all visual content aligns with brand guidelines and maintains consistent visual identity

Campaign Support

• Collaborate with marketing team to understand campaign objectives and target audience
• Create visual assets that support integrated marketing campaigns across digital channels
• Develop landing page layouts and visual elements that optimize for conversion

Content Strategy & Planning

• Work closely with marketing managers to plan visual content calendars
• Research design trends and best practices to keep content fresh and relevant
• Participate in brainstorming sessions for campaign concepts and creative direction
• Maintain organized asset libraries and ensure version control

Quality Assurance & Optimization

• Review and proofread all visual content for accuracy and brand compliance
• Optimize visual assets for various platforms and devices
• Monitor performance metrics and incorporate feedback into future designs
• Ensure all content meets accessibility standards and guidelines

Required Qualifications

Education & Experience

• Bachelor's degree in Marketing, Graphic Design, Communications, or related field
• 1-3 years of experience in content creation, graphic design, or digital marketing
• Portfolio demonstrating strong visual design skills and marketing content creation

Technical Skills

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Experience with design tools such as Canva, Figma, or Sketch
• Familiarity with email marketing platforms (Mailchimp, Klaviyo, etc.)
• Basic knowledge of HTML/CSS and web design principles
• Understanding of social media platforms and their content requirements

Compensation: $60,000.00 - $65,000.00 per year

Newbury Franklin Industrials ("NFI") is the data-driven industrial manufacturing and distribution platform of Newbury Franklin, a private equity firm focused on long-term holdings. NFI's team is made of highly motivated individuals looking to make a direct impact in the company's growth and execution of our long-term strategy. Our family of companies include seven operating entities, including an electrical components manufacturer founded in 1970s, a manufacturing and distribution company with more than 100,000 unique products, and an e-commerce platform organically created from our talented team in-house. Our long-term strategy is to build and grow a geographically diverse industrial powerhouse via both organic growth and acquisitions. NFI and its companies have a presence throughout the US, which may provide opportunities for geographic relocation and career growth.