The Marketing Business Analyst reports directly to the VP of Marketing Business Analytics and is responsible for gathering the necessary information and data to provide analysis for marketing needs.
Qualifications:
- Strong quantitative and analytical skills required
- Forecasting or modeling experience required
- Proficiency with database tools, processes and data manipulation
- Understanding of statistics concepts (e.g., hypothesis testing, regression analysis)
- Thorough knowledge of MS Office Suite (i.e., Excel, Access, Word and PowerPoint) is necessary and familiarity SQL and SAS/Tableau or other coding language
- Minimum 3 years working experience in data analysis or statistical modeling.
- Basic understanding of data warehousing principles/architecture
- Experience in a Marketing Analytics environment is highly preferred.
- Excellent oral and written communication skills, including the ability to effectively present to senior management
Education and/or Experience:
- Bachelor s degree or higher in Economics, Finance, Computer Science or related analytical fields
- Proven ability to think creatively in complex situations
- Must be flexible and comfortable in a fast paced environment with shifting priorities, projects and timelines