Marketing And Communications Director

Please send a cover letter and resume to with Marketing and Communications Director in the subject line. Resume and cover letter should be submitted in one PDF file named "NAME Application." ("Easy Apply" applications will not be reviewed.)

ADG, a premier Association Management Company (AMC), is hiring a full-time Marketing and Communications Director to lead our creative and digital teams. This strategic role involves overseeing marketing, communications, and digital strategy for both our organization and our diverse portfolio of association clients. The Marketing and Communications Director will manage a team of four skilled professionals spanning graphic design, social media, and web development to deliver exceptional creative and technical solutions.

This is a hybrid position based in the Albany, NY area. The Marketing and Communications Director reports directly to the Chief Operating Officer and plays a pivotal role in ADG's continued growth and client success.

• Lead and mentor a team of four professionals including senior and junior graphic designers, web/database developers, social media management, and print production
• Develop and implement comprehensive marketing and communications strategies that align with organizational goals and client objectives
• Collaborate with the COO and other executives to ensure marketing initiatives support overall business growth
• Establish departmental KPIs and regularly evaluate team performance through data-driven metrics
• Foster a culture of creativity, innovation, and excellence within the marketing department

• Serve as the primary strategic marketing advisor for assigned association clients
• Develop and maintain strong relationships with client boards, committees, and key stakeholders
• Lead client discovery sessions and present marketing strategy recommendations
• Oversee the creation of client proposals, presentations, and reports
• Guide clients through brand development, website redesigns, and communications strategies

• Direct the planning, development, and execution of integrated marketing campaigns for both ADG and client organizations
• Oversee content creation across various platforms, ensuring consistent brand messaging and voice
• Manage project workflows, timelines, and resource allocation to ensure on-time delivery
• Review and approve all creative deliverables, ensuring high-quality standards and alignment with strategic objectives
• Balance multiple projects simultaneously across various clients and priorities
• Supervise print production processes, including vendor relationships, quality control, and cost management
• Ensure timely delivery of print materials while maintaining budget parameters

• Lead the development and execution of comprehensive digital marketing strategies
• Oversee website management, SEO optimization, and digital content creation
• Direct social media strategy and content planning across multiple platforms
• Guide email marketing campaigns, including content development and performance analysis
• Stay current with emerging digital trends and technologies, recommending innovative approaches

• Develop and manage departmental and client marketing budgets
• Manage all project hours and invoicing to ensure accurate and timely billing
• Evaluate and approve vendor contracts and service agreements
• Identify opportunities for efficiency improvements and cost savings
• Ensure projects remain within scope and budget constraints

• Represent ADG at industry events and professional networking opportunities
• Stay informed about industry trends, best practices, and competitive landscape
• Identify opportunities for team professional development and continued learning
• Contribute to thought leadership content and industry publications

• Bachelor's degree in Marketing, Communications, Business, or related field preferred
• Minimum of 5-7 years of experience in marketing and communications, with at least 3-4 years in a management role. Prior agency experience is a plus.
• Experience working with associations, nonprofits, or multiple clients in an agency setting
• Proven track record of developing and implementing successful marketing strategies
• Strong understanding of digital marketing, branding, and content development
• Experience managing creative and technical teams
• Excellent project management skills with ability to prioritize and execute multiple projects
• Remote work experience with demonstrated ability to lead virtual teams effectively
• Must possess a valid NYS drivers license and have access to transportation.

• Proficiency with project management tools, particularly Asana
• Experience with time tracking software such as Harvest
• Strong working knowledge of Adobe Creative Suite applications
• Expertise in Google for Business tools and applications
• Familiarity with website content management systems (WordPress, Joomla)
• Understanding of social media platforms and analytics tools
• Experience with email marketing platforms and CRM systems (preferably CiviCRM)
• Knowledge of print production processes, file preparation, and vendor management
• Experience with digital and print production coordination
• Data analysis capabilities to measure marketing effectiveness

• Salary range: $65,000 - $70,000 annually
• Comprehensive benefits package including health insurance, retirement options, and paid time off
• Professional development opportunities
• Flexible, hybrid work environment

We know that talent comes in many forms and that perfect candidates don't exist on paper. Research shows that many potential applicants, particularly women and people from underrepresented groups, may not apply if they don't meet 100% of the listed qualifications. If you thrive in a multi-client environment and are passionate about supporting associations and their members, we encourage you to apply.

MORE ABOUT ADG

At ADG, we are committed to fostering an inclusive and diverse workplace where every team member is valued and respected. We believe that diversity enriches our work and helps us better serve our clients. As a certified woman-owned business, we strive to create opportunities that empower underrepresented voices and perspectives within our industry. Our unique perspective allows us to approach association management with creativity, innovation, and a commitment to excellence. We encourage applicants who share our passion for inclusivity and collaboration to join our team.

Equal Opportunity Employment Statement

We are proud to be an Equal Opportunity Employer and encourage applications from individuals of all backgrounds, experiences, and abilities. We do not discriminate based on race, color, religion, national origin, ancestry, sex, sexual orientation, gender identity or expression, age, disability, veteran status, marital status, or any other legally protected status.

Our Commitment to Diversity

Diversity, equity, and inclusion are core to our values at ADG. We recognize the importance of creating a team that reflects the varied communities we serve and fostering an environment where everyone feels empowered to contribute their best work. We actively seek to recruit and support a diverse workforce and are committed to offering equal growth opportunities for all employees.