We are seeking a dynamic Market Insights Manager to join our team. This role offers the opportunity to drive data-driven business decisions and contribute to the success of our global marketing initiatives.
Responsibilities
- Act as the key insights partner for the Global Marketing team, guiding research-based business decisions.
- Develop a deep understanding of consumer and healthcare provider needs to inform marketing strategies.
- Lead primary research initiatives and collaborate with analytics partners to deliver actionable insights.
- Design and manage research projects from inception to completion, ensuring alignment with business objectives.
- Engage with internal partners to understand business questions and provide timely, objective insights.
- Maintain the insights knowledge management catalogue to support ongoing learning and development.
Skills
- Proven expertise in managing end-to-end primary market research studies.
- Strong analytical skills with the ability to translate data into actionable recommendations.
- Excellent verbal and written communication skills, including insights storytelling and presentation abilities.
- Ability to work independently and manage multiple projects simultaneously.
Preferred Skills
- Experience in behavioral science research design.
- Familiarity with online research platforms and statistical software.
- Background in the consumer packaged goods (CPG) industry, particularly in healthcare.
- Mastery of Excel and PowerPoint, with experience in survey programming.
We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals feel valued and empowered to contribute their unique perspectives.
Once you apply for this position, you may receive a phone call, SMS or email at the time of application from our Virtual AI Recruiter, Alex, to conduct an initial interview.
Horizontal facilitates valuable and productive conversations between you and potential employers. We can assist you in growing your career by partnering you with employers that offer challenging assignments. For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The pay range for this role is $77 - $110 per hour. This is not a guarantee of compensation, as final offer amount may vary based on factors including but not limited to experience and geographic location.
Horizontal is proud to be an Equal Opportunity and Affirmative Action Employer. We seek to provide employment opportunities to talented, qualified candidates regardless of race, color, sex/gender including gender identity and/or expression, national origin, religion, sexual orientation, disability, marital status, citizen status, veteran status, or any other protected classification under federal, state or local law.
In addition, Horizontal will provide reasonable accommodations for qualified individuals with disabilities. If you need to request a reasonable accommodation in order to complete the application or interview process, please contact us. All applicants applying must be legally authorized to work in the country of employment.
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