Position Title: Marketing Specialist
Location: 20400 Stevens Creek BLVD., Suite 100, Cupertino, CA 95014, USA
Employment Type: Full-time
Reporting to: Sales Director/VP
Section: Platform
About the Job: We are currently recruiting a proactive and results-driven Marketing Specialist, representing the company in domestic and international industry exhibitions, summits, and business negotiations to enhance the company's market exposure. The ideal candidate will Collect exhibition data and competitor dynamics, write activity summary reports, and propose optimization suggestions. In addition, this role will coordinate cross departmental resources (such as R&D, sales, product teams) and assist in cross departmental communication.
Job Descriptions- Exhibition and Industry Event Management
Representing the company in domestic and international industry exhibitions, summits, and business negotiations to enhance the company's market exposure;
Responsible for booth design, material preparation, customer reception, and business negotiations, maintaining the company's brand image;
Collect exhibition data and competitor dynamics, write activity summary reports, and propose optimization suggestions.
- Market Insights and Competitive Analysis
Monitor industry trends, competitor dynamics, and changes in customer demand, and regularly output market analysis reports;
Provide data support for product positioning, pricing, and channel strategy based on local market characteristics;
Explore potential market opportunities through user research, data analysis, and other methods.
- Cross departmental communication and coordination
Coordinate cross departmental resources (such as R&D, sales, product teams) and assist in cross departmental communication.
- Customer relationship maintenance and expansion
Establish and maintain good relationships with industry clients and partners;
Assist the sales team in conducting customer visits and matching needs, and promote business cooperation.
Job Requirements- Proficient in listening, speaking, reading, and writing in both Chinese and English;
- Bachelor's degree or above;
- More than 3 years of work experience in market insights, with experience in exhibiting and curating preferred;
- Experience in manufacturing or consumer electronics is preferred;
- Strong interpersonal communication, problem-solving skills.