Manager Market Planning

Santa Clarita, California

Starbucks
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Manager, Market Planning (Hybrid - Toronto)

Now Brewing - Market Planning Mangers.

From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection.

The Market Planning Manager partners closely with regional Store Development and Store Operations leaders to evolve and grow the Starbucks store portfolio. This role is a unique opportunity to serve as a strategic consultant and influence real estate and reinvestment plans. Key workstreams include growth strategy, retail analysis, portfolio planning, and strategic initiative support.

Successful candidates are self-motivated, detail-oriented, organized, and have a growth mindset. The role requires strong analytical capabilities across financial, real estate, and macro-economic domains to synthesize actionable insights that inform the collective plan.

As a Manager, Market Planning, you will:
  • Contribute to the creation, development, and prioritization of growth strategies, plans, and goals.
  • Provide research, quantitative analysis, and modeling to analyze current and potential opportunities, business plans, competition, and performance.
  • Support planning and deployment of Starbucks key strategies across real estate, trade area optimization, new store growth, store relocations, and store concept optimization.
  • Utilize data to guide Starbucks leaders in crucial network optimization and store format decisions.
  • Research and develop strategic recommendations to create critical value to clients, markets, business units and the company.
  • Apply analytical methods to quantify threats and to identify opportunities to increase market share and/or identify organic growth opportunities.
  • Lead cross-functional teams through ambiguity by integrating data, cross-functional expertise, and prior learnings to navigate constantly changing market dynamics.
Date Posted: 20 March 2025
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