About Mark Henry
Mark Henry is a New York-based, family-run fine jewelry house renowned for rare colored gemstones and refined design sensibilities. From natural alexandrite and Paraiba tourmaline to vivid sapphires and moonstones, our creations are understated yet distinctive - crafted in 18k gold and platinum and retailed at some of the most prestigious luxury doors across the U.S. With pieces ranging from $3,500 to $500,000, we cater to discerning collectors who appreciate rarity, craftsmanship, and quiet luxury.
The Role
We're seeking our first in-house Brand Manager to build and lead the creative foundation of Mark Henry's brand identity. This is a unique opportunity to shape the voice, look, and feel of a high-growth fine jewelry house at a pivotal moment in its evolution. You'll be responsible for building content systems and strategies - and rolling up your sleeves to create visually-driven, emotionally resonant content across all touch-points.
What You'll Do
- Architect and evolve the brand's visual and verbal identity across digital, social, retail, and packaging
- Develop and maintain content systems, brand guidelines, and creative calendars
- Produce original content (visual, written, and experiential) with a luxury-first lens - from campaign concepts to IG reels to look books
- Ideate, produce, and photograph content to support all brand touch points (Website, Email, Social Media, Print, Sales, Paid Media, Events),
- Collaborate closely with leadership on launches, partnerships, and seasonal storytelling
- Elevate the brand across earned and owned channels, ensuring a consistent and aspirational narrative
- Monitor competitive landscape and bring fresh challenger-brand energy to every creative initiative
Who You Are
- 4-8 years of brand, content, or creative marketing experience at a luxury challenger brand (fashion, jewelry, accessories, or beauty preferred)
- Strong visual sensibility and proven ability to build and execute luxury-level brand creative
- Stylistic awareness and genuine passion for high-end design, craftsmanship, and storytelling
- Exceptional eye for detail with strong writing and editing skills
- Self-starter with an entrepreneurial spirit and a collaborative mindset
- Bonus: experience in art direction, shoot production, or creative project management
Why Join Us
- Shape the creative direction of a fast-growing luxury brand
- Opportunity to build a brand system from the ground up
- Flexible hybrid structure with creative autonomy and direct impact
- Competitive salary, bonus potential, and long-term growth opportunities
Qualifications
- Creative Direction and Art Direction skills
- Branding and Graphic Design skills
- Experience in visual storytelling and graphic design principles
- Strong portfolio demonstrating creative concepts and design work
- Proficiency in Adobe Creative Suite and other design software
- Excellent communication and leadership skills
- Experience in the luxury goods industry is a plus
- Bachelor's degree in Graphic Design, Fine Arts, or related field