About DramaBox:
DramaBox is reshaping entertainment for the vertical screen generation. With bite-sized, binge-worthy dramas tailored for mobile-first audiences, we're building a new kind of storytelling brand-one that blends classic emotional arcs with cutting-edge format innovation. As we expand our presence in the U.S. market, we're looking for community-savvy, genre-loving talent to help us spark fandoms, amplify voices, and grow our cultural footprint.
About the Role:
We're seeking a well-connected and charismatic Local Social Media & Events Manager to join our growing team. This role lives at the intersection of audience engagement, publicity, and creator collaboration. You'll be our on-the-ground connector-building buzz around our shows, nurturing a vibrant fan community, and driving local activations that bring DramaBox to life, both online and IRL.
Ideal candidates have experience in entertainment publicity, creator/talent relations, live event coordination, and digital campaign support. You're a natural people person with strong industry instincts, a finger on the pulse of fandom and pop culture, and a passion for vertical storytelling.
Key Responsibilities:
Community Building & Fan Engagement
- Cultivate local and digital fanbases through activations like pop-ups, screenings, watch parties, campus events, and creator meetups.
- Identify grassroots opportunities that build hype, loyalty, and user-generated momentum.
Digital & Campaign Support
- Collaborate with the Social Media Manager to amplify releases, promos, and tentpole campaigns across platforms.
- Contribute creative ideas that merge content strategy with in-person marketing efforts.
Talent Communication & Public-Facing Support
- Act as the point person for talent and creator-facing opportunities.
- Coordinate appearances, on-site interactions, interviews, and social content.
- Prepare press briefs and talking points to ensure alignment with brand voice.
- Make cast and creators feel supported and confident during events, press, and content captures.
Press & Media Relations
- Maintain media contact lists and industry relationships.
- Pitch stories, secure press coverage, and support the creation of press kits and EPKs.
- Liaise with journalists, influencers, and content creators across vertical drama, TV, streaming, webnovels, and BookTok spaces.
Event Planning & Execution
- Lead logistics for local activations: venue scouting, vendor coordination, RSVPs, live social coverage, and post-event follow-up.
- Support press junkets, premieres, creator Q&As, and media days.
Messaging Oversight & Brand Safety
- Monitor public-facing communication from talent and creators to ensure consistency and appropriateness.
- Proactively flag messaging risks and help shape narrative strategy across platforms.
Performance Tracking & Internal Sync
- Track media mentions, event impact, and audience sentiment.
- Share insights and recaps with cross-functional teams to refine future activations.
- Work closely with development, social, production, and marketing to ensure campaign cohesion.
Qualifications:
- 5+ years of experience in entertainment publicity, events, digital marketing, or community/talent management
- Strong network in film, TV, publishing, or digital storytelling spaces-especially in fandom-driven genres
- Experience coordinating events, managing appearances, and working directly with talent
- Excellent written, verbal, and interpersonal communication skills
- Detail-oriented and organized, with the ability to juggle multiple timelines and deliverables
- Collaborative, adaptive, and unflappable in high-energy environments
- Deep familiarity with vertical short dramas, BookTok trends, fandom culture, or romance/genre IPs is a major plus
Nice-to-Haves:
- Experience supporting short-form video formats or working with influencer-driven campaigns
- Background in creator marketing, live fan events, or digital/IRL activations
- Fluent in a second language (Spanish or Mandarin preferred)
- Comfortable in front of and behind the camera when needed for event coverage or creator collabs