Head of Marketing

Location: Dallas, TX (On-Site, Full Time)

At Fault is a pickleball-powered playground where bold flavors, cold drinks, and good games come together under one roof. We're not just running a venue-we're building a vibe. And we need a marketing leader who can match that energy.

You'll be the brand's voice, heartbeat, and hype squad. From driving email and social content to throwing can't-miss events and building local buzz, you'll own our full marketing engine. If you know how to move fast, think creatively, and bring people together-you're our kind of player.

Social Media

• Own our voice across Instagram, TikTok, Facebook, and LinkedIn
• Plan and execute a consistent content calendar with killer visuals, reels, and creator collabs
• Engage with our community daily-comments, reposts, DMs, tags, and UGC
• Monitor performance, test new formats, and optimize for growth

Email & CRM

• Send emails that actually get opened-and drive action
• Manage flows for promotions, events, and membership lifecycle
• Grow and segment our lists while keeping messaging on-brand
• Report on performance and make data-driven tweaks

Events & Activations

• Concept, plan, and promote in-venue events (trivia, watch parties, theme nights)
• Activate the brand off-site through partnerships, pop-ups, and sponsor events
• Manage RSVPs, guest lists, giveaways, and pre/post event promotion
• Work with internal teams and brand partners to amplify the moment

Community Building

• Build lasting local partnerships-with gyms, offices, influencers, and creators
• Grow our Ambassador Program into a force for word-of-mouth and hype
• Represent At Fault at neighborhood events and local meetups
• Find new ways to turn players and diners into fans

• 4-7 years of experience in marketing, ideally in F&B, hospitality, fitness, or lifestyle
• Strong creative instincts-you've run channels, launched campaigns, and built brand heat
• Proficiency with platforms like Klaviyo, Meta Ads Manager, Later, Canva, and Mailchimp
• You're organized, independent, and scrappy-but can play well with teams
• Bonus if you shoot content, edit video, or know your way around partnerships

• Competitive salary based on experience
• Bonus tied to real business results
• Dining credit, fun team culture, and front-row access to the action

This is your chance to build something special.

• We're growing fast-and if you've got the ideas and drive to match, we want to hear from you.