Userflow is helping product-led businesses build beautiful in-app onboarding and product experiences-without code. We're on a mission to reduce friction for end users and empower teams to move fast with simple, intuitive tools. We're hiring a Head of Growth Marketing to lead and scale our growth marketing efforts. This is a high-impact, hands-on role-ideal for someone who thrives in early-stage, high-ownership environments and has a deep understanding of product-led growth (PLG) motions. You'll join a lean, collaborative team with a history of smart, no-ego execution. You'll be responsible for identifying and testing new customer acquisition strategies, scaling successful experiments, and ultimately helping Userflow grow from $10M to $25M+ in ARR in the next 18 months.
What You'll Do
- Own and execute the growth strategy across paid, organic, and product-led channels-prioritizing what moves the needle
- Design and run experiments to unlock new growth levers-think creatively, test quickly, iterate fast
- Scale our customer acquisition engine-optimize funnels, messaging, and marketing ops
- Partner with Product, Sales, and Success to drive cross-functional initiatives
- Lead and grow a small team of 2 (with room to expand to 5+ over the next 12 months)
- Organize and optimize growth touchpoints (e.g., community events, CABs, industry dinners, etc.)
- Keep your hands dirty-this is a 50% execution, 50% strategy role
What We're Looking For
- PLG SaaS experience in a business between $3M-$25M ARR
- Proven ability to run data-driven experiments and measure what works
- Strong analytical chops and comfort with numbers
- Humility, collaboration, and a builder's mindset
- A trustworthy team player who inspires through action, not authority
- Clear communicator with a strong voice-but open-minded and introspective
What Success Looks Like (6-12 Months)
- Increased new customer growth rate
- A marketing culture of experimentation with new growth levers actively being tested
- A scalable, data-informed growth engine that's expanding beyond a "one-trick pony" approach
- Strong cross-functional trust and team cohesion
Why Join Userflow
- We offer competitive compensation, benefits, and a global remote work environment
- We're product-led, customer-first, and committed to simplicity
- We move fast, learn fast, and help each other grow
- We're a small but mighty team (50 people), where you'll undoubtedly make an impact
- You'll have the freedom to try bold things and the support to learn from the ups AND downs
- We're profitable and growing-and you'll play a key role in shaping our next stage