The Head of eCommerce will be responsible for driving eCommerce DTC growth within the personal care industry, leveraging digital platforms to enhance consumer engagement and optimize business performance.
Client Details
The company is a well-established DTC personal care brand in the CPG industry. Known for its commitment to quality and innovation, the company has a substantial market presence and a robust team of dedicated professionals.
Description
Optimize Journey
- Oversee the development and maintenance of our e-commerce platform, ensuring optimal performance, user experience, and seamless navigation
- Work with our developer to update our website and launch new digital products to grow our business, ensure optimum performance, and increase our conversion rate
Retain and Convert
- Manage and optimize our email and SMS campaign strategies to help convert new customers and retain existing customers
Data Analysis & Reporting
- Use data-driven insights to identify trends, optimize sales performance, and inform strategic decisions
Customer Service and Operations
- Lead our customer service team to ensure best practices, fast response times, and empathetic customer service.
- Work with our operations team to align forecasts and promotional events
- Manage the performance of the eCommerce team to deliver on sales targets.
- Oversee the development and management of digital marketing campaigns
MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.
Profile
A successful 'Head of eCommerce' should have:
- A strong understanding of DTC eCommerce strategies and digital marketing techniques in the CPG industry.
- Proven ability to lead a team to deliver on sales targets.
- Excellent analytical skills to understand market trends and consumer behavior.
- Strong communication skills to liaise with internal teams and external partners.
- A customer-oriented mindset and a drive for continuous improvement.
Job Offer
- A competitive salary ranging between $150,000-$180,000.
- A comprehensive benefits package.
- Opportunity to lead an eCommerce team in a reputable CPG company.
- An innovative and supportive work environment.
- The chance to make a significant impact on the company's online sales performance.
If you're a motivated leader with a passion for eCommerce and the CPG industry, we encourage you to apply for the Head of eCommerce position.
MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.