Growth Marketing Manager

About AmeriPharma

AmeriPharma is a rapidly growing healthcare company where you will have the opportunity to contribute to our joint success on a daily basis. We value new ideas, creativity, and productivity. We like people who are passionate about their roles and people who like to grow and change as the company evolves.

AmeriPharma's Benefits

• Full benefits package including medical, dental, vision, life that fits your lifestyle and goals

• Great pay and general compensation structures
• Employee assistance program to assist with mental health, legal questions, financial counseling etc.
• Comprehensive PTO and sick leave options
• 401k program
• Plenty of opportunities for growth and advancement
• Company sponsored outings and team-building events
• Casual Fridays

Job Summary

We are seeking a highly skilled and results-driven Growth Marketing Manager to lead a talented team of specialists and drive our business's expansion through advanced digital marketing strategies. This is a people management role responsible for hiring, coaching, supervising, and developing team members while driving digital marketing initiatives across Google Ads, Meta Ads, SEO, and conversion optimization. You will play a critical role in setting the vision for your team, building effective structures and workflows, and fostering a culture of excellence, accountability, and growth. Your leadership and technical expertise will ensure the marketing department delivers measurable, impactful results.

Scheduled Details

• In-Person (Laguna Hills, Ca.)
• Monday-Friday 9:00am-5:30pm

Duties and Responsibilities

• Lead, coach, and develop digital marketing team members by setting clear goals and expectations, providing regular feedback, and fostering a high-performance, growth-driven environment.
• Ensure all campaigns are strategically executed, on-brand, and meet high standards for copywriting and creative quality.
• Develop and implement comprehensive digital marketing strategies aligned with company growth objectives, prioritizing efforts across Google Ads, Meta Ads, SEO, and CRO.
• Oversee and optimize paid advertising campaigns across platforms like Google/YouTube Ads and Meta Ads, and other social media ads platforms, ensuring maximum ROI.
• Lead SEO content marketing initiatives to boost organic search rankings and drive valuable traffic.
• Oversee deployment of A/B testing and conversion rate optimization to enhance campaign performance and user experience.
• Provide direction and support to the digital marketing team, fostering a culture of high performance, continuous improvement, and collaboration.
• Manage the digital marketing budget, allocating and monitoring spending to maximize efficiency and effectiveness.
• Analyze campaign performance using analytics tools, adjusting strategies to ensure optimal resource allocation.
• Prepare and present detailed reports on campaign results to the Director of Digital Marketing and other stakeholders.
• Collaborate closely with the Director of Digital Marketing and department heads for a cohesive and integrated approach to marketing campaigns.
• Stay abreast of digital marketing trends and technologies, recommending innovative strategies to maintain competitive advantage.

Required Qualifications

• Proven track record of leading digital marketing campaigns that have significantly contributed to business growth in the areas of Google Ads, Facebook Ads, SEO, and CRO
• Exceptional leadership skills, with a history of motivating teams to achieve and exceed their targets.
• Solid experience in managing budgets with an eye for maximizing returns and driving growth.
• Adept at analyzing marketing data, turning numbers into actionable insights and strategies.
• Stellar copywriting and editing skills, with the ability to produce compelling content that captures attention and converts.

Education and Experience Requirements

• 3+ years of experience in a management role is a must
• 5+ years of experience in digital marketing, with a comprehensive understanding of SEM, paid social media, content marketing, and conversion optimization.
• Bachelor's degree in Marketing, Business, or a related field.

Preferred Qualifications

• Certifications in Google Ads, Facebook Ads, and other relevant digital marketing platforms is highly preferred.
• Experience in the healthcare sector or related industries, with an understanding of the unique challenges and opportunities.
• A knack for innovation, constantly staying ahead of digital marketing trends and technologies.

AmeriPharma's Mission Statement

Our goal is to achieve superior clinical and economic outcomes while maintaining the utmost compassion and care for our patients. It is our joint and individual responsibility daily to demonstrate to outpatients, prescribers, colleagues, and others that We Care.

Physical Requirements

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is continuously required to sit and talk or hear. The employee is occasionally required to stand; walk; use hands to finger, handle, or feel objects, tools, or controls; reach with hands and arms; and stoop, kneel, crouch or crawl. The employee must regularly lift and/or move up to 20 pounds and occasionally lift/or move up to 30 pounds. Specific vision abilities required by this job include close vision, peripheral vision, depth perception and the ability to adjust focus.

EEO Statements

The above statements are intended to describe the work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required. The duties and responsibilities of this position are subject to change and other duties may be assigned or removed at any time. AmeriPharma values diversity in its workforce and is proud to be an AAP/EEO employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, age, protected veteran status, or based on disability or any other legally protected class.