Punch Bowl Social is hiring a rock star Field Marketing Manager. Apply today.
We're seeking a Field Marketing Manager who can bring the brand to life at the local level in Austin, TX, with the potential to grow into managing marketing efforts across multiple markets. You'll be the boots-on-the-ground brand champion-planning engaging Happenings, developing strategic partnerships, managing influencer and media relationships, and driving regional buzz that gets people through our doors.
As the Regional Marketing Manager, you will oversee and execute local marketing initiatives across assigned locations. You will be responsible for creating memorable, on-brand experiences that drive traffic, increase brand awareness, and position Punch Bowl Social as a vital part of each community. This role is a blend of strategic planning, tactical execution, and creative storytelling-with a heavy dose of hustle and
What's in it for you:
• Benefit Package
• Medical, dental, and vision insurance
• Health Savings Account option - including company HSA contribution
• Flexible Spending Accounts
• Employee Assistance Program
• Company-provided Short Term Disability Insurance
• Company provided Long Term Disability Insurance
• Paid Time Off
• Voluntary benefits - LifeLock Protection, Pet Insurance, Accident, and Critical Illness offerings
• 401K Plan
• Opportunities for Growth and Advancement
• Discounts on Food, Beverage, and Activities
• Base Salary: $65K - $70K with bonus (based on meeting venue-specific sales goals)
Marketing & Brand Support:
• Achieve venue-specific revenue goals through local programming, partnerships and executing national marketing initiatives.
• Localize and execute national marketing initiatives in partnership with the corporate marketing team.
• Manage local marketing budget in partnership with corporate marketing team.
• Ensure brand voice and standards are consistently represented across all local marketing efforts.
• Deliver regular performance updates, recaps, and recommendations for continued improvement.
• Support digital marketing efforts as needed, including contributing to social media content, Klaviyo email campaigns, and website updates to reflect local events and initiatives.
Programming Planning & Execution
• Collaborate with Director of Programming to plan, promote, and execute regional Happenings, in-venue activations, and community pop-ups that increase awareness and guest traffic.
• Align local programming with national campaigns while tailoring experiences to each market's unique culture and audience.
• Own the full event lifecycle-from concept to execution to recap-with a strong focus on ROI and guest experience.
Local Partnerships & Community Engagement
• Build and manage partnerships with local organizations, artists, non-profits, event producers, and neighborhood businesses.
• Identify and develop co-marketing and sponsorship opportunities that deepen community roots and expand brand reach.
• Act as a brand ambassador at local events, networking functions, and regional activations.
Influencer & Media Relations
• Cultivate and manage relationships with local influencers, content creators, and media outlets across multiple markets.
• Coordinate earned media opportunities, including press coverage, interviews, and event attendance.
• Oversee influencer collaborations, from outreach and negotiation to content review and performance tracking
Qualifications:
• 4+ years of experience in marketing, PR, events, or brand management, preferably in hospitality, retail, entertainment, or lifestyle.
• Demonstrated success in managing multi-market marketing campaigns or regional field marketing.
• Strong background in event planning, partnership development, and local PR/influencer outreach.
• Deep knowledge of local culture, trends, and media/influencer ecosystems in assigned region(s).
• Exceptional organizational, communication, and project management skills.
• Willingness to work evenings and weekends as needed for events and relationship building.
• Ability to travel within the region to support on-site initiatives.
Preferred Qualifications:
• Experience supporting multi-location brands or regional field marketing programs.
• Working knowledge of social media strategy, email marketing, and event promotion tools.
• Existing network of local media contacts and influencers.
We are an Equal Opportunity Employer and do not discriminate in hiring or employment on the basis of race, color, creed, religion, sex, sexual orientation, national origin, citizenship status, ancestry, age, marital or veteran status, physical or mental disability, arrest record, genetic information or any other characteristic protected by applicable federal, state and local laws.