Job Title Email Marketing Specialist
Location USA - Florida - Orlando - Wycliffe USA Headquarters
Job Description Summary
Our mission is to tell the powerful story of what God is doing through Bible translation and to invite people and churches to participate in this transformative work. Through content and experiences that delight, inspire, and engage, we will communicate the life-changing impact of Bible translation. Our goal is to "wow" every audience at every touchpoint by showcasing the work that God is doing throughout the world. We will always include clear calls to action - pray, give, join, and advocate - ensuring that each interaction leads to meaningful next steps in this journey. As we expand our reach to younger, more diverse audiences, we remain committed to generously sharing our knowledge and resources to further Kingdom work, setting our eyes on the future of Revelation 7:9.
Job Description Job Description At Wycliffe Bible Translators, your work is more than just a job. The Email Marketing Specialist plays a hands-on role in creating and optimizing email campaigns that engage audiences and support Bible translation efforts. In this role, you'll design, build, and test responsive emails using the Marketing Cloud Account Engagement product, manage automation workflows and track key performance metrics to improve engagement. This position is perfect for someone with a strong eye for detail, a passion for email marketing, and a desire to grow their technical and strategic skills in a collaborative environment.
You'll partner with Marketing leadership and other team members to:
- Create engaging email campaigns that share the impact of Bible translation and inspire people to participate in God's mission.
- Improve email performance by analyzing key metrics and running A/B tests on subject lines, content, and design to better connect people with the work of Bible translation.
- Enhance automation and segmentation to deliver more personalized and relevant messaging, guiding people on their journey of faith and involvement.
- Support marketing innovation by building new email templates and optimizing workflows to effectively share how God is transforming lives through His Word.
- Ensure email deliverability by following best practices in sender reputation and inbox placement, making sure that messages of hope and purpose reach the right people.
Document processes and best practices to support long-term success for the email team, enabling greater efficiency in sharing God's work through Bible translation.
Responsibilities You'll make an impact as you:
- Faithfully and regularly pray for the ongoing work of Bible translation and for people from around the world to experience transformation.
- Act as an organizational representative presenting the global ministry of Wycliffe and encouraging interested individuals, organizations and churches to participate in the work of Bible translation.
- Build and design visually appealing, responsive emails using Marketing Cloud Account Engagement.
- Ensure email campaigns align with brand guidelines and marketing objectives.
- Collaborate with the Email Marketing Strategist to implement email marketing strategies.
- Manage email production timelines and meet deadlines consistently.
- Conduct quality assurance testing on emails across various devices and email clients.
- Analyze email performance metrics and provide insights for optimization.
- Stay up-to-date with email marketing best practices and industry trends.
- Live out the conviction that "work flows through relationship" by passionately "loving God and loving people" through word and deed. Promote team and organizational culture standards, ensuring high customer service standards.
- Collaborate on departmental initiatives to provide a best-in-class experience for Wycliffe USA future and existing staff. Assist with cross-functional team responsibilities, tactical teams/departmental initiatives.
- Foster a collaborative environment by engaging with marketing team members, content creators, and technical staff to ensure all projects are aligned with organizational marketing strategies, executed to the highest standards and within budget.
- Perform other duties as assigned by the Email Marketing Strategist and Sr. Director Digital Marketing and Fundraising.
Minimum Skill Sets The requirements listed below represent the knowledge, skill and/or ability necessary to perform each duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the following essential functions:
- Spiritual Bona Fide Occupational Qualification (BFOQ): Demonstrates desire and ability to support corporate biblical and religious goals and participate in regular work-related spiritual activities without reservation as evidenced by your active participation and willingness to pray with and for others; be a consistent witness for Jesus Christ, maintaining a courteous, Christ-like attitude in all verbal and written, internal and external professional communications.
- Attention to Detail: Demonstrates strong attention to detail by ensuring accuracy, thoroughness, and consistency in work. Verifies that tasks are completed according to procedures and standards.
- Planning & Organizing: Effectively prioritizes and adjusts work activities, ensuring optimal use of time and resources. Sets goals, organizes schedules and manages multiple projects simultaneously to meet deadlines.
- Creative Design: Generates innovative solutions by translating concepts into visually compelling designs. Applies design principles, integrates feedback and demonstrates a keen eye for detail. Possesses strong design skills, creating visually stunning emails that enhance engagement.
- Collaboration & Communication: Effectively communicates ideas and works seamlessly with teams and stakeholders to achieve shared goals.
- Technical Skills:
- Proficiency in HTML, CSS and email coding best practices.
- Familiarity with graphic design tools such as Adobe Creative Suite is preferred.
- Understanding of CAN-SPAM and GDPR regulations is preferred.
Education & Experience - 1-3 years of experience in email marketing or related digital marketing role.
- Experience with email marketing platforms (Marketing Cloud Account Engagement experience is a plus).
- Knowledge of marketing automation and lead nurturing concepts preferred.
- Familiarity with email deliverability and anti-spam compliance.
Spiritual and Personal Commitments: As a religious organization and employer, Wycliffe is permitted to and does make employment decisions on the basis of religion, biblical standards and our religious beliefs. You'll be asked to:
- Demonstrate a personal commitment to Jesus Christ, as evidenced by your personal testimony.
- Identify with and participate in a church and proactively seek to grow your faith in Christ.
- Establish and maintain a team of prayer partners who will support you in your season of ministry at Wycliffe (minimum 3-5 partners).
- Actively participate in corporate prayer and devotional times.
- Maintain an exemplary standard of biblical ethics, behavior and conduct within Wycliffe and in your public and private life outside of Wycliffe.
- Agree to abide by Wycliffe's ethics, behavior and conduct standards at all times.
- Demonstrate Christ-like maturity in all interactions as displayed by good judgment based on biblical values and principles.
- Actively incorporate your faith in Christ, as well as Wycliffe's beliefs and core values, in all aspects of your daily work.
- Guided by your faith in Christ, demonstrate these core competencies in daily work and interactions:
- Faithful in following Christ. (See John 8:31-32, Prov. 3:5-6.) Follow Christ faithfully, allowing Scripture to guide decisions, and continually grow in relationship with God and His people.
- Intentional in collaboration with humility. (See 1 Cor. 3:5-9, Col. 3:12.) Collaborate intentionally to accomplish work goals, demonstrating a commitment to cross-departmental, inter-organizational and cross-cultural teamwork.
- Agile in learning. (See Prov. 1:5, Phil. 1:9-10.) Demonstrate a dedication to personal and professional growth within a culture that values continuous learning, individually and collectively.
- Excellent in stewardship. (See 1 Cor. 4:2, 1 Peter. 4:10.) Participate in God's work, stewarding His resources responsibly with urgency and excellence.
- Proactive in discernment. (See John 5:17, 19; Matt. 6:33.) Seek to discern where and how God is at work. Align our efforts with His purposes.
Benefits We offer a comprehensive benefits package including:
- Medical, dental, vision and life insurance options for employees and their eligible dependents.
- Health Savings Account (HSA) and Flexible Spending Account (FSA).
- 403b retirement savings account with matching.
- Paid time off with up to a max of 10 vacation days in the first year of employment (based on hours worked).
- Paid sick time off up to 8 hours per month (based on hours worked).
- 10+ paid holidays.
- Short-term disability pay.
We also offer regular spiritual development, worship, prayer, community gatherings and connection opportunities for all staff in all locations . click apply for full job details