Grace Company is looking for an enthusiastic and skilled Email Marketer/Copywriter to join our dynamic marketing team. This role is pivotal in managing and elevating our email marketing efforts, including newsletters, promotions, and email automations. You'll work closely with the marketing team to craft compelling funnels for our diverse range of products and initiatives. Additionally, as our primary copywriting expert, you'll contribute to blog writing, website copy, print ad content, and the creation of memorable taglines.
Responsibilities
- Manage and optimize our existing email automations and marketing campaigns.
- Collaborate with the marketing team to develop effective funnels for our products and initiatives.
- Lead the charge in copywriting tasks, including but not limited to blog posts, website copy, print ad content, and taglines.
- Assist in the revamp of our website, focusing on refreshing and enhancing website copy in collaboration with our Digital Marketing Manager.
- Develop and implement a comprehensive email marketing strategy aimed at deepening customer engagement and increasing revenue.
- Establish a system for monitoring and reporting on the performance of email campaigns, facilitating ongoing testing and improvement.
Requirements
- Experience in email marketing and copywriting.
- Proficiency with email marketing platforms is preferred.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Ability to work collaboratively with a team to meet marketing objectives.
- Creative thinker with the ability to generate innovative ideas and translate them into effective marketing strategies.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
What You'll Achieve
- Short-term: You'll take charge of our existing email automations, refine our current strategies, and play a key role in our website's revamp, particularly in updating the copy.
- Long-term: You'll spearhead the creation and implementation of a robust email marketing strategy, establish a framework for monitoring and evaluating campaign performance, and significantly contribute to increasing the revenue generated from email marketing efforts.
We know this role is important and are looking for a
Full-Time in person employee and team member that will work at our beautiful West Jordan office. If you are familiar with Klaviyo that is a big plus. Now that you know what we need and if you are qualified, how about who we are? Grace Company is a leader in the quilting manufacturing market. Having been in business for over 35 years we connect quilters with their passions and use innovations to make the hobby easier and more accessible than ever. We sell direct to consumers, work with OEM clients, and have a robust dealer network that we strive to support every day. Our product lines range from machines and frames, all the way to rotary cutters. We put our employees and customers first.
If this sounds like a place you would like to learn more about, please apply. We would love to have another person who is excited to be part of our team.
Compensation and Benefits: Starting Salary: $47,500 - $60,000 depending on experience and skills
6 Paid Holidays as well as 2 additional floating holiday
Health/Dental/Vision Insurance
10 days Paid Vacation
401k Retirement Plan Options w/ 4% Company Match